article thumbnail

6 Ways to Prepare Your Communications for Successful End-of-Year Fundraising

Nonprofit Tech for Good

As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. Review your end-of-year fundraising goals, but think deeper.

article thumbnail

11 Nonprofits That Excel at Social Media

Nonprofit Tech for Good

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. How I chose the nonprofits is that I have a basic set of criteria that I use as a litmus test when I audit nonprofits and their social media campaigns. Hint, hint.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

If your nonprofit has yet to start using Pinterest , then hopefully new data released for January 2012 illuminating that Pinterest now drives more referral traffic than Google+, YouTube, and LinkedIn combined will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!).

Practice 232
article thumbnail

Testing Your Donation Form Part 4: Running a Usability Test

Connection Cafe

This is the fourth part in my series about learning how to test the usability of your online donation form and website with real donors. Part one discussed why to usability test , part two outlined crafting your test , and part three gave best practices for recruiting participants. Today, we gear up for your big test day!

Test 33
article thumbnail

How Data Can Drive Your Fundraising: A Conversation With Keela’s Philip Manzano

Global Giving

The cost per dollar raised for a fundraising campaign, and its evolution throughout one campaign and across different campaigns—this will give you hints about what works the best in your campaigns. It will reveal giving patterns that can help inform your future fundraising efforts. Gathering data at regular times (e.g.

article thumbnail

Nine Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

UPDATED 4/3/12: If your nonprofit has yet to start using Pinterest , then hopefully new data released for March 2012 revealing that Pinterest now generates more referral traffic than Twitter will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!).

Practice 251
article thumbnail

10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point.