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How Carnegie Museums of Pittsburgh Increased Member Conversion and Retention Rates

Connection Cafe

Carnegie Museums of Pittsburgh utilized their resources to develop an innovative retention strategy. Participants earn special stamps when they visit one of the museums or attend an event for a chance to win a grand-prize. The creative technology comes from how Carnegie Museums tracks the stamps.

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4 Important Membership Trends Every Museum Needs to Consider

Connection Cafe

It’s 2019, and a whole lot is changing in the museum and nonprofit world. That’s not to mention how strained museums already are in terms of resources. According to the American Alliance of Museums, the average museum has 6 volunteers for every paid staff member , a ratio which s oars to 18:1 in museums with budgets under $250,000.

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Walk in Your Visitor’s Shoes: How to use the Buyer’s Journey to increase Attendance at your Arts & Cultural Organization

Connection Cafe

Let’s consider each stage from a n arts & cultural point of view and for our purposes rename this a visitor’s journey. . The most important thing to remember is to find channels to reach your target visitors : the people most likely to visit your zoo, museum or aquarium or to attend a performance. . Retention .

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Self Care in the Museum Workplace

Connection Cafe

The following post was originally published on the Center for the Future of Museums blog. On Wednesday, August 8, over 300 museum professionals joined CFM director Elizabeth Merritt and Seema Rao, principal of Brilliant Idea Studio , to explore self-care in the museum workplace. But effort and efficacy are not the same.

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Museum Photo Policies Should Be as Open as Possible

Museum 2.0

I'm working on a section of my book about sharing social objects and am writing about the most common way that visitors share their object experiences in museums: through photographs. Revenue Streams: Museums want to maintain control of sales of "officially sanctioned" images of objects via catalogues and postcards.

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Nonprofit Membership Models: The What, Why, and How

Neon CRM

Neon CRM Customs House Museum & Culture Center Grows Membership 330% Over 3 Years Read Now Keep Members Engaged Did you know that it costs four to five times more money to acquire a new customer than to retain current customers? Define your value proposition for members to illustrate how your membership model benefits them.

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The 15 Most Popular sgENGAGE Articles Published in 2019

Connection Cafe

Our contributors covered a lot of topics this year, but we found that posts focused on fundraising and on organizational culture were particularly popular. Find out what you should be reading to learn more about strategic planning, organizational culture, fundraising, marketing and more in this helpful post.