Giving USA 2021 Key Findings: How to Retain and Upgrade Nonprofit Donors Before Year’s End
Bloomerang
AUGUST 30, 2021
Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects. New donors were up by 18.5%. adjusted for inflation).
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