Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2019

But as my colleague, Steven MacLaughlin points out, “We should keep in mind that AI is a “how” and not a “why” or “what” — but that gets lost in a lot of the hype.” These insights are used to better customize messaging in different digital channels to improve results.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. Relationship Building Is Even More Important.

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Achieve

SEPTEMBER 8, 2020

Consider including suggested donation amounts on your giving page, so donors can simply click the amount they want to donate and quickly move ahead in the process. Plus, donors tend to use these as a guide when determining how much to contribute, which makes it a prime opportunity to encourage larger gifts. Limit the number of fields.

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Virtual Tech Tips Fundraising 52

Connection Cafe

OCTOBER 19, 2018

Avoid the gimmicks and the hype. Instead, use year-end messaging as a natural part of the lifelong relationship you are building with your donors. Rule #4: Cultivate Year Round in Each of those Channels. This means you need a plan, a message, and a multi-channel asking strategy. Keep your year-end goals mission-focused.

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Connection Cafe

NOVEMBER 2, 2020

Recent data shows that total commitments and donor retention are both down in 2020. Whether it’s rethinking how they contact their donors, the language they use on donor calls, where they ’ re direct ing their funds, or even how they ’ re partnering with students to drive donor engagement. So how do we combat this?

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NonProfit Hub

JULY 25, 2014

You’ve got donors, alumni and staff to consider, as well. Establish the right voice and really aim to connect with both students and alumni on social channels. Donors need to understand what it is that you want them to do. You’ll need to consider how long you want to run the campaign and what social channels you’ll be using.

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Connection Cafe

OCTOBER 16, 2014

We held our breath a little as the results for our Luminate Online clients’ sustainer giving this year were revealed…did they live up to the hype? Organizations’ median count of sustaining donors grew 16.17% year-over-year. Online sustainer giving is still going strong: Online sustainer revenue increased 16.8% overall year-over-year.

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NonProfit Hub

JULY 25, 2014

You’ve got donors, alumni and staff to consider, as well. Establish the right voice and really aim to connect with both students and alumni on social channels. Donors need to understand what it is that you want them to do. You’ll need to consider how long you want to run the campaign and what social channels you’ll be using.

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Social Media Education Media Social 40

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

I thought it would be useful to blog about how to create a strategy for using these channels. Is that LinkedIn connection a donor? Hope from the Hype So why does social networking matter? It's not merely just another communication channel. It's the most human channel. Where are we today? What's going on?

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Connection Cafe

SEPTEMBER 9, 2015

If you’re a homeless shelter and have spent all year talking to donors about how you want to serve more homeless and thus need more money to add beds to your facility, talk about that at the year-end as well. or to emergency year-end campaigns that tell donors you need to raise X number of dollars just to keep the doors open next year.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

The focus is how to effectively integrate social media channels and measure and learn. This could be useful for donor cultivation or working with small groups – much like some organizations have used “secret Facebook&# groups to interact with brand or issue ambassadors.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2008

Nonprofits need to look at objectives and resources, target their audiences, and think about multi-channel efforts before jumping on the Let's Use Facebook bandwagon. (I Not buying into social media/Facebook hype. Could be not having a multi-channel strategy? Photo by AllSpice1 (Can you tell how it has been photoshopped?).

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Qgiv

APRIL 8, 2024

Donors only have so much capacity. If every organization is asking for gifts on the same day, it’s easy for donors to get overwhelmed. Scheduling a giving day during a different time of year can help you tap into the generosity of donors who aren’t already inundated with fundraising appeals.

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Giving Tips Nonprofit Hosting 52

Nonprofit Tech for Good

DECEMBER 3, 2020

Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. In fact, one of the most in-demand job skills for digital marketers and fundraisers is knowing how to effectively use social media advertising channels and Google Ads.

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The Modern Nonprofit

APRIL 22, 2024

This empowers organizations to generate revenue through this flexible channel anytime, anywhere. With customizable donor management tools, nonprofits can also steward these new donors for future retention and loyalty. Create hype and momentum with a fundraising bar tracking progress toward your goal.

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Qgiv

AUGUST 13, 2021

This nonprofit marketing guide will cover the following topics: The Importance of Creating a Marketing Plan Nonprofit Marketing Plan Basics Nonprofit Marketing Plan: Channels to Promote Your Nonprofit. It’s easier to get sidetracked, and it’s harder to stay on topic as you share content across your different marketing channels.

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NonProfit Hub

MARCH 4, 2016

Be prominent on your local channels, newspapers, newsletters, etc. Use them to boost hype for a special occasion that needs an extra kick. You can roll out beautifully designed mail and social media posts, but nothing will woo your donors like someone who can build a unique relationship and cater to their needs.

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Qgiv

JUNE 27, 2023

Marketing is all about connecting with your community and expanding your donor network, and the tips below will help you do all of this without breaking the bank. These nonprofit marketing ideas can help your organization find new donors and develop long-lasting relationships.

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Results Marketing Ideas Social Media 52

Bloomerang

JULY 20, 2023

Here are additional benefits of online fundraising for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue.

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Ideas Online Fundraising Tips 77

Neon CRM

NOVEMBER 17, 2023

They’re also some of the most profitable events since donors are invited to compete with each other to win unique items and experiences that were donated (or bought at a reduced cost) to a nonprofit. You should also consider your donors’ past preferences.

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Bloomerang

OCTOBER 29, 2021

But if you’ve never heard of Bloomerang besides the webinars, we are also a provider of donor management software. And we’ll actually send you after this a copy of an ebook that Steven and some of the Qgiv folks worked on that talks pretty in-depth about retaining peer-to-peer participants and donors. So check that out.

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Pamela Grow

AUGUST 15, 2023

When you’ve successfully embraced permission-based marketing, you convert your fundraising systems into donor attraction systems. It allows organizations to break through the clutter of other communication channels and reach supporters directly, thus offering an exciting new opportunity for nonprofits of all sizes.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2009

Should be part of a multi-channel effort -- they all work together. What's important is figuring out the right amount of time to invest in particular channels. In the next decades, we’ll see rapid adoption of social media for many nonprofit purposes, including fundraising and as gen y's come into their own as donors.

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