Improve Online Donor Retention with these 5 Proven Follow Up Techniques
NetWits
MAY 22, 2012
Unless you can convert them to offline (that’s right, OFFLINE) giving channels. Remember that online donors live in “internet time,” which is to say they prefer the online channel because it is immediate in both execution and delivery. The downside is that online donors are often one-hit wonders. 4) Track Time and Ask on Cue.
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