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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Optimize your website Successful digital marketing campaigns always have a comprehensive, compelling website at their center. For example, if you launch a campaign to spread awareness of your hair salon right after you open, you might link to a page that details all of the services you offer in each of your emails and social media posts.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Though they have tutorials and customer support, setting up your site to accept donations can be challenging. and it is communicated through your logo, typography, colors, photo style, and tone or voice. Tone: Your website has a voice. What do you want that voice to be? Work on your voice. Trustworthy?

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Four Resources Nonprofits Should Check Out

Care2

Mobilisation Lab: Started by the digital strategy team at Greenpeace International, the Digital Mobilisation Lab is comprised of a growing global network of staff and volunteers dedicated to people-powered campaigning. They share best practices in online campaigning as well as concrete data and analysis from their A/B testing.

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20+ Nonprofit Tools You Need to Get Your New Nonprofit Up and Running

Get Fully Funded

There are many free and low-cost Voice over Internet Protocol (VoIP) options, which can be used through your computer and your phone. Google Voice is a great place to start for as low as $10 a month. Because so many people use Mailchimp, it is easy to get support via Mailchimp Facebook groups and YouTube tutorials.

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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

But first steps first… 11 New Year’s resolutions for nonprofit social media managers: 1) Create a “Thank You” video(s) for your 2012 fundraising campaigns. You can learn by watching what they do and ultimately mimic them in your own communications and fundraising campaigns to tap into that success.

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How To Put Social Fundraising On Steroids: Community Giving Days

Beth's Blog: How Nonprofits Can Use Social Media

I always enjoy the opportunity to present on social fundraising because while the tools come and go, the principles for success don’t change. I illustrated each principle with examples of nonprofit social fundraising campaigns that highlight a particular practice.

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Eight marketing tools to effectively communicate your nonprofit’s message

ASU Lodestar Center

The Nonprofit Marketing Guide is filled from top to bottom and side-to-side with more nonprofit information, tutorials, and tricks and tips than you could find in a dozen other websites. Constant Contact is just one tool that can help you manage your email campaigns and keep in touch with your donors and volunteers. Like this article?