DipJar

SEPTEMBER 12, 2022

Then, assess relevant metrics to see which types of content receive the most engagement. Did retargeted ads see more conversions than direct mail solicitors? Create a content calendar. A content calendar provides an in-depth look at your upcoming content, including when and where you will push it live. SEO success.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Neon CRM

DECEMBER 14, 2023

To help you build your content plan, Neon One has created a 2024 Nonprofit Calendar that you can download as a PDF or add to your existing personal calendar. To download the calendar or learn more about nonprofit content planning, here’s a quick overview of this article: What’s in Neon One’s 2024 Nonprofit Calendar?

Calendar 52

Calendar Content Strategy Cancer 52

Everyaction

FEBRUARY 26, 2018

Click for strategies on revamping your direct mail program , practical tips on improving your email program , and an in-depth look at reporting tools every nonprofit should have to improve their fundraising strategy.). (This is the final post in our New Year, New Heights development series. Need to catch up?

Data 44

Data Donor Grant Gift 44

NonProfit Hub

AUGUST 13, 2015

Usually, you’ll decide in a few seconds whether it’s worthy of opening or being cast away in the endless email trash heap. Choosing a title for your email is one way to help your messages stand out and reach more people on your mailing list. Otherwise you won’t have a good grasp on the metrics needed to evaluate your emails.

email 28

email Spam Brain Rate 28

NonProfit Hub

AUGUST 13, 2015

Usually, you’ll decide in a few seconds whether it’s worthy of opening or being cast away in the endless email trash heap. Choosing a title for your email is one way to help your messages stand out and reach more people on your mailing list. Otherwise you won’t have a good grasp on the metrics needed to evaluate your emails.

email 28

email Spam Brain Rate 28

CauseVox

OCTOBER 11, 2021

Not only that, but with the move to more and more online giving (there was a 32% increase in online revenue in 2020), events like #GivingTuesday have become an even more important part of your fundraising calendar. Is it best to create a monetary goal or one based on impact metrics? Will the money be used much further down the road?

Guide 73

Guide Giving Campaign Social Media 73

NTEN

JUNE 18, 2009

One organization spent 10 hours a month maintaining an online calendar. When we reviewed their website statistics, we found that nobody ever visited that calendar. Keeping in touch with your metrics, for both your website and emails, is essential to providing the content your visitors actually want -- not what you guess they want.

Communication 57

Communication Online DC Wiki 57

Bloomerang

FEBRUARY 1, 2023

Keep an eye on your campaign progress as soon as you open the app with the dashboard. This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Individual tasks.

Org 82

Org Raise Tools Help 82

Qgiv

MAY 23, 2022

Instead, decide on what metrics you can use to measure your success and base your goals around and use that to determine what goals you can work towards. Create a content calendar. A content calendar is an essential part of any effective social media strategy. Track performance metrics. Identify your audience.

Social Media 52

Social Media Practice Media Strategy 52

Bloomerang

JUNE 25, 2021

And appeals can be very specific things like your fall appeal, your calendar year-end appeal. So I’ll do something like calendar year-end appeal 2020, calendar year-end appeal 2021, and make sure the naming conventions are consistent. So annual appeals, don’t lose your donors before they open the envelope.

Database 69

Database Donor Video Mail 69

M+R

JANUARY 31, 2023

The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. Apple mail privacy changes have affected email ever since they started to roll out in the fall of 2021, but most nonprofits weren’t seriously impacted during EOY 2021. The median nonprofit reported 17.7%

Fundraising 104

Fundraising Gift Digital Trend 104

DNL OmniMedia

AUGUST 25, 2021

You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). While you should incorporate more traditional media channels into your strategy, such as direct mail, we recommend creating a comprehensive digital marketing strategy as well. Social media networks.

Storytelling 98

Storytelling Digital Marketing Guide 98

Bloomerang

JANUARY 25, 2023

But, it’s well-known that the most popular days to give happen during the end of the calendar year. Metrics around the success of the year-end campaign work as great marketing material. Or, if they should continue with paper solutions (snail mail, paper newsletters, etc.). Why is end-of-year fundraising important for nonprofits?

Report 114

Report Digital Fundraising Nonprofit 114

Bloomerang

JULY 31, 2021

And I think also I’ve seen a more openness with certain types of funders who are interested in supporting organizations and providing those unrestricted funds because they realize that there’s a lot of recording burdens. Is it phone, e-mail? And thinking about the description of the opportunity, is it an open RFP process?

Grant 119

Grant Build Video Strategy 119

Bloomerang

JANUARY 25, 2023

But, it’s well-known that the most popular days to give happen during the end of the calendar year. Metrics around the success of the year-end campaign work as great marketing material. Or, if they should continue with paper solutions (snail mail, paper newsletters, etc.). Why is end-of-year fundraising important for nonprofits?

Digital 62

Digital Report Fundraising Nonprofit 62

OneCause

JANUARY 31, 2024

If you don’t have a metric for success going in, you won’t be able to measure how well you did or improve your strategies going forward. Keep the following questions in mind as you consult your calendar: Are we planning far enough in advance? Promoting your cause or gaining publicity. Stewarding existing donors.

Fundraising 52

Fundraising Registration Hosting Images 52

Neon CRM

JULY 27, 2023

Here’s how to approach the goal of boosting engagement in a SMART way: Specific : Increase donor engagement with fundraising activities Measurable: Increase fundraising email open rates and social media followers by 20%. Someone who fits into your David persona, for example, may expect traditional mailed invitations and thank you notes.

Communication 52

Communication Develop Calendar Conservancy 52

NTEN

JULY 28, 2010

Content management systems (CMS) have transformed standard expectations -- about posting news and updates without web design skills, managing donors and other constituents, opening up sections of your site to your community, tracking results, and more. Here are five thoughts and lessons to consider: Escape the linear calendar.

Project 78

Project Management Websites Technology 78

Bloomerang

OCTOBER 2, 2021

You manage them separately, that’s great, but if you manage them together, the return on investment for both products is going to rise because my fundraising database has to work well and be set up in a way that works well with my mail tool. Here are the metrics. Those meetings will stick around on their calendar.

Technology 105

Technology Video Nonprofit System 105

Qgiv

FEBRUARY 28, 2022

While printing and mailing a physical newsletter used to be the norm, with email, creating and sending a newsletter is easier than ever. Make your nonprofit’s logo one of the first things your supporters see when they open your email and use your brand colors throughout your newsletter. Why should I use email marketing?

Newsletter 52

Newsletter Tips Fundraising Mail 52