The Nonprofit Administration Dilemma: How Much Should You Spend on Fundraising?
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FEBRUARY 22, 2022
And if you don’t have a budget , that’s an even bigger problem!). Or, if you rent a list of names and addresses and send a direct mail piece to everyone on that list, you probably won’t recoup enough in donations to make that a worthwhile expense. This is a WHOLE other issue – how to succeed at direct mail fundraising.).
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