NTEN

SEPTEMBER 9, 2010

With more than half of 2010 now over, it might be helpful to review some updated statistics. . Another aspect of the Index data that is interesting is the growing percentage of total fundraising that comes from online channels. This is a positive acquisition and retention trend that nonprofits should give some attention. .

Trend 86

Trend Online Fundraising Offline 86

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

Connection Cafe

JANUARY 12, 2014

In this npEngage post, One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014 , Frank Barry has rallied some of the industry’s brightest minds to weigh-in on the #1 key to a successful donor retention strategy. It’s time to flip that statistic on it’s head. Take a look.

Communication 32

Communication Retention Childhood Statistics 32

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Connection Cafe

SEPTEMBER 3, 2015

Unlike other benchmark reports, this one actually gives concrete recommendations that everyone can apply to move the giving needle. 2011’s $FG II looked at how individuals, foundations, and advisors research nonprofits, and what information packaging or channel might result in more giving to high-performing nonprofits. $FG

Report 20

Report Donor Demographics Statistics 20

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. You've probably already heard statistics like these floating around at various conferences and presentations. Get the report and read it. It points to some great momentum in online giving.

Attention 36

Attention Metrics Online Fundraising 36

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. This can occur through various channels such as social media, word of mouth, or advertising. Why is donor retention so important? We’re going to share how it’s done. Sound good?

Donor 52

Donor Management Guide Retention 52

Neon CRM

MAY 18, 2023

Any good stewardship plan involves consistent and strategic engagement with your donors through a number of channels and with a variety of touchpoints. Creating organic channels of communication versus a one-sided slew of asks is how you turn a first-time donor into a long-term supporter.

Raise 98

Raise Strategy Help Fundraising 98

Bloomerang

JUNE 20, 2023

Recurring donations are important for your nonprofit’s donor retention strategy. Monthly donors are shown to have a retention rate of 90% compared to the average of 46% , so encouraging these contributions can increase your organization’s retention rate as a whole. Here are just a few of the metrics you might want to track.

Ideas 97

Ideas Guide Online Fundraising 97

Neon CRM

AUGUST 11, 2023

What channels resulted in the highest levels of support? Resist the urge to focus on impressive-sounding statistics over individual stories. You can also use your various communication channels (email, direct mail, social media, etc.) Use your social media channels to keep donors engaged and excited about sharing your mission.

Giving 52

Giving Help Tips Storytelling 52

Bloomerang

JULY 20, 2023

Statistics show that the average daily social media usage of internet users worldwide is 147 minutes per day , representing a significant portion of the time that people spend on the internet. Recurring donations are important for your nonprofit’s donor retention strategy. Here are just a few of the metrics you might want to track.

Ideas 79

Ideas Online Fundraising Tips 79

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. Now, 50% of people pay more attention to direct mail than to any other marketing channel. I don’t know what it is statistically nationally.

Database 66

Database Donor Video Mail 66

Connection Cafe

DECEMBER 5, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Data to understand and adjust the donor experience to improve loyalty and retention. Donor retention rates across lifecycles. Data to create context, how our fundraising stacks up to peer programs.

Analytics 33

Analytics Data Analysis Metrics 33