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Trendy TikTok Tactics for Teams

M+R

By the time you’ve read this very sentence, all of those trends have become irrelevant (except for Taylor, of course!) and new trends have emerged, taking over 150 million users in the United States on a visual ride with them. By jumping in on evergreen trends, your organization’s content could become part of the ride.

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Are Memes Really Just Slacktivism?

Care2

New memes get started everyday. Remember the FB meme challenge that asked women to post what color bra they were wearing that day? Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. Here’s the original meme: “Right girls let’s have some fun.

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New on SSIR: Are we addicted to Slacktivism?

Amy Sample Ward

You may or may not have seen a message from those same friends encouraging you and everyone else to do it, too, as a way of increasing awareness of child abuse. According to ABC news : According to the trend-tracking website Know Your Meme , the cartoon fad started with Facebook users in Greece and Cyprus in mid-November.

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Memejacking: Does Your Nonprofit Dare?

Tech Soup

When a question about the color of a dress went viral, several nonprofits joined the conversation to help their messages spread along the viral wave. Did these nonprofits use a sophisticated communications tactic, or did they just jump on a vapid bandwagon? Meme Me Up, Scotty. Memes travel within all age groups.

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Lessons from the Left Shark To Keep Your Marketing from Jumping the Shark

NonProfit Hub

In the weeks that followed the big game, Left Shark has been a hit of internet memes , t-shirts and even a This is SportsCenter commercial. Should your nonprofit try to get in on the Left Shark craze before it Jumps the Shark ? As you plan your nonprofit’s next marketing endeavor, be careful about including popular cultural trends.

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Social Media Police: The Nonprofit Edition

Connection Cafe

The following article originally appeared in The NonProfit Times Live from bbcon newsletter. Be aware of current events and what others are already saying so you become part of the conversation vs. becoming a victim of it. Whether it’s creating a meme or a hashtag-centered campaign, engagement thrives on fun. So, don’t do it.

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Analytic Activism documents how nonprofits are using analytics to listen, experiment, learn, and thrive in the digital era. A Twitter trending hashtag or viral video can put a topic on the media agenda, creating a spiral of attention that spreads your message far beyond its traditional audience. Start reading Analytic Activism.