Are You Stewarding Your Donors?
The Fundraising Authority
DECEMBER 24, 2020
It takes far fewer resources (time, money, and effort) to renew or upgrade a current donor than it does to find, cultivate, and ask a new prospect. Using newsletters, e-mails , videos, podcasts, websites, non-ask events , etc. You can give them an award, recognize them at an event, profile them in a newsletter, etc.
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