Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.

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Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Donor Solicitation Techniques on Twitter.

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ROI Widget Metrics Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

I also didn't focus on some of the techniques I learned from She's So Geeky speaker training - the eye contact and the verb. What's the key metric? I need more experiential case studies of this from nonprofits. (My My NTC panel on social media metrics, measurement, and roi will include a case study slam - so stay tuned).

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Reflection Slides Metrics PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

In our book, “ Measuring the Networked Nonprofit ,” we offer a method for measuring marketing and communications campaigns that integrate social media. Some of the posts shared some great case studies, insights, and tips about each step of the process: Set Goals. Pick Metrics. Want Useful Analytics?

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Measure Learning Case Study Metrics 115

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. If you approach ROI as a financial analysis only, you're missing the point. Metrics are a unit of measure. Focus On Value. Look at Work Processes.

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Measure ROI Technology Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

Watch for news about the Case Foundation's second America's Giving Challenge. . You can read a case study about the winner of the first contest here. It has explained social network analysis and techniques in a way that is easy to understand for those who are not experts. Metrics, Stats, Research, and Other Misc.

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Nptech Social Media Ning Media 91

NTEN

MAY 27, 2010

Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning.

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Social Media Media Cancer Social 62

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Many of the techniques required to develop new socio–economic metrics drawing on social data are being pioneered by international development agencies, with citizen–led initiatives playing a pivotal role. The report shares several case studies and includes an addendum listing many projects.

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Policy Social Media International News 103