Amy Sample Ward

JANUARY 24, 2012

One of the things we wished for as we navigated the campaign: benchmarks. Besides average gift amount, what might we expect?" craigconnects – "I took a look at a few articles and studies, and according to ComScore's 2010 Digital Year in Review, email use dropped 59% among Internet users ages 12 to 17 in 2010.

Web 117

Web Indiana Case Study Bookmarking 117

Care2

JUNE 5, 2010

Charitable Giving Dropped 5% in 2009. The bad economy had a big impact on nonprofits and charitable giving in 2009. between 2008 and 2009, according to the 2010 e-Benchmark study , though the report did note that online revenue for half of the nonprofits included in the study either held steady with 2008 or declined.

Fundraising 57

Fundraising Contest Boston Sponsor 57

NTEN

NOVEMBER 11, 2010

> Take the 2010 Nonprofit IT Staffing Survey The nonprofit sector spends little time considering the investments it makes in Information Technology (IT). We'll make it easy for you to fill the gap between expensive benchmarking services and going it alone by surveying thousands of staff at nonprofits big and small.

NTEN 67

NTEN Help Survey Benchmark 67

Care2

DECEMBER 8, 2010

million gifts to 66,470 different nonprofits from 2003 – 2009.&# This will help you raise more money and deal with list churn, which according to the 2010 eNonprofit Benchmark Study by NTEN and M+R Strategic Services can be almost 17% per year for nonprofits. Here are some key findings. No surprise here.

Studies 70

Studies Summary Online Giving 70

Connection Cafe

MAY 27, 2011

In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. As a result, online revenue originating from direct mail integration increased from 12% to 28% from 2009 to 2010! Online revenue from 2009 to 2010 increased 148%.

America 24

America Results Volunteer Offline 24

Tech Soup

MAY 22, 2012

While it does not yet amount to the bulk of fundraising for most nonprofits, online giving grew by 13 percent from 2010 to 2011. The only vertical experiencing a decline from 2010 to 2011 was International Affairs organizations. Update them with your organization’s progress and show them how their gift has made a difference.

Results 44

Results Online Donor Fundraising 44

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Who wants to do fund rising programs.

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

SEPTEMBER 3, 2015

Unlike other benchmark reports, this one actually gives concrete recommendations that everyone can apply to move the giving needle. FG’s 2010 report provided the first comprehensive view of Americans’ demand for charitable giving and impact investing since 1994’s The Seven Faces of Philanthropy. Never heard of the $FG report?

Report 20

Report Donor Demographics Statistics 20

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

sgEngage

NOVEMBER 9, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Tis the Season for Charity Gift Cards Posted by Steve MacLaughlin on November 9th, 2010 The Los Angeles Times had an article the other day called “Causes offers gift cards for charitable giving.&# Will it work? Who knows.

Los Angeles 63

Los Angeles Gift Charity Trend 63

sgEngage

OCTOBER 27, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Key Insights from the 2010 Global State of the Nonprofit Industry Survey Posted by Steve MacLaughlin on October 27th, 2010 Blackbaud has conducted its North American State of the Nonprofit Industry Survey annually for six of the past seven years.

Global 48

Global Netherlands New Zealand Germany 48

sgEngage

MARCH 7, 2011

80% of participants used in-person asks and 73% used email to raise funds The second study is “Understanding the Value of Team Captains&# based on research from the donorCentrics Events Benchmarking Group by Target Analytics , a Blackbaud company. Across the group, retained participants account for about 53% of the current year revenue.

Trend 72

Trend Blackbaud Fundraising Benchmark 72

sgEngage

NOVEMBER 29, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Nonprofit Research Collaborative Releases First Report Posted by Steve MacLaughlin on November 29th, 2010 The Nonprofit Research Collaborative released its first report today. renewed contracts.

Collaboration 75

Collaboration Research Report Indiana 75

sgEngage

DECEMBER 1, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Myths about Online Giving Posted by Steve MacLaughlin on December 1st, 2010 There are so many myths about online giving. 77% of nonprofits had at least one online gift of $1,000 or more last year. Here are five that need to be busted.

Trend 78

Trend Online Giving Offline 78

sgEngage

DECEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Why Apple isn’t the Nonprofit App Grinch Posted by Steve MacLaughlin on December 10th, 2010 Nonprofit social media expert Beth Kanter isn’t happy with Apple at the moment. Is the strategy to make it up on volume?

Trend 75

Trend Nonprofit Blackbaud Aggregator 75

sgEngage

JANUARY 20, 2011

Don’t use a blank gift amount on your donation forms. Most fraud starts with $1 gifts so that the criminals can test the numbers. Setting a minimum gift amount or using that in combination with a specific ask string will help. Here are steps organizations can take: 1. Hopefully, it will be stopped as soon as possible.

Online 64

Online Blackbaud Nonprofit Test 64

sgEngage

NOVEMBER 11, 2010

Giving Amount Trends High net worth households gave $54,016 on average to charity in 2009. Average total giving to religious causes dropped in 2009 to $9,985 from $17,635 in 2007, a decrease of 43.4%. Average total giving to secular causes was also down in 2009 to $46,852 from $71,200 in 2007, a decrease of 34.2%. This is a 34.9%

Studies 74

Studies Philanthropy Trend Attitude 74

sgEngage

NOVEMBER 18, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking It’s the Seating Chart, Stupid Posted by Steve MacLaughlin on November 18th, 2010 Where should the Internet team be on the organization chart? Have the website people sit with the gift processing people. Don’t believe me?

Chart 60

Chart Trend Blackbaud Internet 60

sgEngage

DECEMBER 27, 2011

In 2010, online fundraising in the United States surpassed $22 billion. This was an increase of over 34% from 2009. The 2010 Online Giving Report revealed that the size of the nonprofit makes very little difference in what percentage of total fundraising comes from online giving. How much is the average online gift?

Raise 85

Raise Money Online Giving 85

sgEngage

FEBRUARY 15, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 2010 Online Giving Trends Posted by Steve MacLaughlin on February 15th, 2011 Blackbaud released its 2010 Online Giving Report today. compared to the same time period in 2009. in December 2010. compared to 2009.

Trend 82

Trend Online Giving Blackbaud 82

sgEngage

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. This is in line with the 2010 Online Giving Report. Only 11% of online donors acquired in 2007 were still giving in 2010.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) So I do know whereof I write.

Mail 47

Mail Social Media Online Advocacy 47

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. Recurring Giving Benchmarking Analysis says so.

Statistics 81

Statistics Trend Benchmark Blackbaud 81

sgEngage

NOVEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Just When You Thought Direct Mail Was Dead Posted by Steve MacLaughlin on November 10th, 2010 It’s baaack! Compare that to 10% of those under 35 that only gave online and 6% of those donors that gave both online and offline in 2009.

Mail 78

Mail Trend Offline Blackbaud 78