Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

Networked Nonprofit: Care2 Webinar. Join Allison Fine and me on June 21st at 1-2 PM PST/4-5 PM EST for the launch of The Networked Nonprofit published by Jossey-Bass. One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here.

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NetWits

JUNE 28, 2010

When push comes to shove, there are really only two different social networking strategies for nonprofits: Reaching out and rounding up. You are reaching out when you extend your organization into existing networks, building your brand off-site and tapping into the existing user base of The Usual Suspects (1).

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Bloomerang

OCTOBER 28, 2023

But these events are not only about maintaining existing relationships; they also provide a unique opportunity to tap into the extended networks of your donors—by attracting their friends to your cause. Opt for events that foster a social atmosphere and provide networking opportunities.

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Nonprofit Tech for Good

JANUARY 29, 2024

Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. 100s of the world’s top nonprofits trust GoodUnited to help grow their mission on social networks – including Susan G. Paid ads and buying lead lists are like booking an all-inclusive package tour.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

2009 - Connected Action - Marc Smith - Social Media Network Analysis View more presentations from Marc Smith. In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. .

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Amy Sample Ward

MARCH 14, 2009

“Social networks will be like air.&#. 3 things need to make social networks like air: Identity - who are you? pick your friends once - social networking fatigue. calendar, call, sms, facebook, twitter, address book = level of closeness of social data. most social ads require explicit action.

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NTEN

APRIL 3, 2012

Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." for yourself: > Download the 2012 Nonprofit Social Network Benchmark Report. It's free! >

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2012

When I first got started with social media training (2004-2007), I often rain into a lot of raised eyebrows, crossed arms, and skeptics suggesting that “Social media is a fad.” ” Does this signal that working in networks been become normal in the nonprofit sector?

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Nonprofit Tech for Good

JULY 1, 2020

While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions. As a result, social media strategies are often used to supplement in-person events.

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NTEN

OCTOBER 6, 2010

NTEN is currently undergoing a Digital Strategy review process with the help of our good friends at Common Knowledge. As part of this, we’re looking to re-vamp our Social Network Strategy. Join us in the two-part series of free webinars as we create our new strategy. . flickr: birgerking.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Note from Beth: I’ve learned a lot about how to cultivate your professional network so it returns value by reading Porter Gale’s Your Network is Your Networth over the summer. It is about how you cultivate and develop your network. The other day I witnessed the result of feeding and tuning a network.

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NTEN

MARCH 24, 2011

Nonprofits that want to connect with their constituents are almost obliged to participate on these networks. Causes and associations provide status updates on the networks, post links, publish content via tools like Facebook Notes, groups on Linked In and Facebook, and ask questions on all of the services.

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Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media is integrated into your website and blog. To grow your following on social networks, ensure that your NGO has prominently featured social network icons on every page of your website and blog. Use a premium social sharing service for web pages and blog posts , such as Social Warfare ($29/yr).

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Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

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Nonprofit Tech for Good

JUNE 17, 2022

Those who register for all four webinars will earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good. Facebook and Instagram are two of the largest social networks in the world and are essential to your nonprofit’s social media strategy.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

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Tech Soup

APRIL 17, 2012

NTEN, Common Knowledge, and Blackbaud just released the 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out - despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks. 6 Key Findings from the Report.

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TechImpact

MARCH 5, 2014

Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits. Here are 4 strategies to ensure your nonprofit’s content marketing campaign is meetings its goals. Write about business strategy. Interaction.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

Additionally, you should employ a multi-channel marketing strategy to promote your event. Be sure to talk about your event on social media and ask your peer-to-peer participants and supporters to share your event promotion posts on their social networks too. Get online and make sure your event is featured on your website.

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NTEN

NOVEMBER 2, 2010

Is your organization using niche networks as part of its social media strategy? What is a niche social network? . A niche social network is an online community drawn together by a shared location, demographic, or interest -- or combination of the three. Examples of niche social networks include: .

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Have Fun - Do Good

APRIL 11, 2012

How You Will Change the World with Social Networking Deanna Zandt is a media technologist and the author of Share This! How You Will Change the World with Social Networking. It was much more important for people to be sharing the stories with each other for the traffic to blow up really, really fast."

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2011

I’ve been thinking a lot lately about applying the “network mindset&# to one’s works, whether that be philanthropy or nonprofits. There are two different frames — you can use a networked mindset to increase your personal productivity or think of it in organizational strategy terms. There is [.]

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NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Budgets and Staffing for Commercial Social Networks Continue to Climb.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2011

Photo Tweeted by @starfocus during a network mapping session at NWF. Danielle connected me to Daniel Chu, Vice President, Affiliate and Regional Strategies and resident network weaving enthusiast. Daniel facilitated a network mapping activity with NNF’s 10 education advocacy staff from regional offices and headquarters.

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.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

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NonProfit Hub

MARCH 23, 2016

Only a few short months ago, Peach, a new social networking app was launched. It took only a week to break into iOS’s top 10 list of networking apps. Headlines like “Why the Peach app is suddenly the hottest thing in social media” and “Peach Is So Hot Right Now” could be found littered across newsstands and the internet.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2009

During the NTC, ThePort Network, Inc , NTEN , and Common Knowledge released results of a survey that examines the use of social networking as a marketing and fundraising tool. The survey polled 978 nonprofit professionals about their organizations’ use of commercial social networking sites (e.g.

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Nonprofit Tech for Good

SEPTEMBER 28, 2014

For email to continue to be effective in your content and fundraising strategies, your nonprofit must prioritize mobile design. Integrate a “Donate” button and social networking icons. Enable social sharing. Create “Subscribe” graphics to promote on social networks. Social Media'

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Steve MacLaughlin, publisher of Connections For a while now I've been talking with a lot of nonprofits about using social media and social networking in their organizations. I thought it would be useful to blog about how to create a strategy for using these channels. Social networking matters.

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Wild Apricot

JULY 6, 2010

Overwhelmed by the task of developing a social media strategy for your non-profit organization? Don’t know whether you ought to “friend” or “like” or tweet” to get the best mileage for your message in the social networks? Jumpstart the planning process with Jay Baer’s smart one-page Social Media Strategy Worksheet.(

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2008

Epeus's Engine has a post titled " How Not To Be Viral " which is talking about social applications spread on social networks. The post provides an overview of the alternative reproductive strategies to being a virus based on nature metaphors. r-Strategy - scatter lots of seeds.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2014

Ari Sahagun , a consultant who works with social justice groups on network visualizations, called for a group to discuss Network Mapping and Visualization. We had a wide ranging conversations about how to apply network mapping and visualization and debated about its use as a measurement technique vs strategy tool.

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Nonprofit Tech for Good

JULY 16, 2012

The mainstream media and higher education essentially flipped out over the “dangers of social networking,” and Myspace took the brunt of it. The birth of social networking on a mass scale was messy and chaotic, and at times fear and paranoia ran amok.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2009

Note from Beth: As visiting scholar at the Packard Foundation, I'm connecting with other people who are studying and learning about how networks work. A lot of the ideas resonate with using online social networks and social media effectively for nonprofits, especially in the larger frame of movement building.

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. Compare that to 36% that said social media and 19% that said print.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2009

I really wanted to attend the " Social Networks Friend for Foe? "at who gave the keynote speech at UC Berkeley’s conference on law, ethics and technology, “ Social Networks: Friends or Foes? ,” complaints of hijacked accounts increased by one-third from 2007 to 2008. Fortunately, my colleague, Aspen Baker, was attending.

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Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. Today, there are much more effective and cost-efficient strategies with higher returns. Social media sites are for relationship building. 3) Capture social media followers that visit your website.

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