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Social Networking Communities Are Migrant Communities

Nonprofit Tech for Good

Social networking communities are migrant communities. Social media skeptics often say that it’s a waste of time to utilize social networking sites because they are here today, and then gone tomorrow. Social networking communities are migrant communities. The community was red hot. It was ugly.

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Social Network ROI Calculator Update

Care2

A couple of years ago I put together the "social network" calculator as a free resource to assess the opportunity cost of recruiting email subscribers and donors online. And if you're going to spend time on social media, and you aren't leveraging your email list to do so, you're doing things the hard way. The irony).

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

Nonprofit Tech for Good

Reports and predictions of the death of e-mail fluctuate seemingly on a quarterly basis. However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. A lot of nonprofits will now have to update their website, e-mail newsletters, and most costly, their print materials.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).