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What actually happened: Apple Mail Privacy Protection

M+R

We saw some of the impacts of these changes in this year’s Benchmarks. Since Apple Mail can be set up to work not just with Apple domains, but also with most of the major inbox providers (Gmail, Yahoo, AOL, Hotmail…) this impacts a huge segment of email subscribers. Make strategic adjustments? Now, let’s dig deeper.

Mail 107
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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81
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What is Corporate Philanthropy? What Nonprofits Need to Know

Nonprofits Source

These statistics demonstrate the increasing impact of corporate philanthropy and the desire for employees to have opportunities to engage in workplace giving. Microsoft offers a similar ad grant program for their websites such as Bing and Yahoo. Essentially, businesses and their employees want to support nonprofits like yours.

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Nonprofit Growing Pains. Dealing with Change.

Care2

Yahoo faced a similar panic among Delicious users when the news leaked that Delicious would be closing and Yahoo lost its chance to explain the transition and where the service was heading to users on it’s own terms. Marshall Kirkpatrick shared his frustration about the issues saying.

Change 66
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The Size Of Your Housefile May be Hindering Your Email Deliverability

Connection Cafe

The growth could be attributed to event donors, targeted acquisition campaigns, and/ or email appends, which are all good, but when an email file size is viewed as a standalone metric you’re not getting the full picture of the housefile health as each source has unique characteristics. But there’s a rub. Simply, it’s quality over quantity.

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Storytelling Through Paid Advertising

NTEN

As we know now, the outcome of the case was not what we wanted, but we really tried to create impact – and we know that going forward (as a family), we'll be close to AI's mission for life. This is the basic metric most novice media planners will consider above all. Here's the rundown: Yahoo! Similar to Yahoo!,

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Reduce Travel with Online Collaboration

Tech Soup

The environmental impact of working collaboratively online is to reduce travel. For example, for every short-haul round trip on an airplane (for example, New York to Chicago or Frankfurt to London) you don't take, you'll save the environment around one half of a metric ton of CO2. Why Is Online Collaboration Green?