Fundraising Headline Metrics Studies 
Whole Whale
SEPTEMBER 8, 2023
What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. Apply those lessons.
M+R
JULY 6, 2021
Some headlines remained the same for US and UK-based organisations: Like in the US, online revenue was way up in 2020 for UK groups. Most email metrics—including open rates, click-through rates, response rates, and page completion rates—improved in 2020. Read all about it: The 2021 M+R Benchmarks Study is here.
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Nonprofit Tech for Good
AUGUST 9, 2021
LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts. and the best way to learn is to spend an hour or so a month studying your analytics. and the best way to learn is to spend an hour or so a month studying your analytics.
Pamela Grow
JUNE 28, 2023
According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7%
Nonprofits Source
APRIL 19, 2017
I’m going to share 7 insanely easy online fundraising ideas that are making a huge impact for nonprofits. Then I’ll break down how you can apply 6 additional nonprofit fundraising strategies to grow your revenues TODAY. 7 Online Fundraising Ideas (That Actually Work): 1. Had a 55% increased conversion rate.
M+R
JUNE 22, 2021
This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . Read all about it: The 2021 M+R Benchmarks Study is here. Register here.
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2009
The results of two new research studies about nonprofits and adoption of social media were released this week. Measure social media with key metrics for visibility, engagement and advocacy . The headline is: Social Network and Mid-Size Nonprofits: What's The Use? To be fair, that evidence is limited.
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