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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate.

Metrics 100
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Though increasingly rare to find an auto-generated, unclaimed page, they do exist. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts. Upload work projects, such as presentations, videos, or special fundraising campaigns.

Linkedin 363
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How to Promote an Event on Instagram to Boost Attendance

Bloomerang

Here’s what we’ll cover: Using Instagram promotion before your event Instagram event promotion during your event Following up on your Instagram event promotion Whether you’re hosting a fundraising event or a community volunteer opportunity, Instagram can help you engage current and new audience members and set your event up for success.

Contest 84
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Donor Retention: Reasons to Keep Your Supporters Giving Year Round

Greater Giving

At this time of year, we assess our fundraising performance and make plans for next year. In fundraising, we talk a lot about donor lifetime value. The idea of donor lifetime value is a big one in fundraising. You can’t help but notice the negative headlines this year. Don’t forget about your old friends.

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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

I’m going to share 7 insanely easy online fundraising ideas that are making a huge impact for nonprofits. Then I’ll break down how you can apply 6 additional nonprofit fundraising strategies to grow your revenues TODAY. 7 Online Fundraising Ideas (That Actually Work): 1. Had a 55% increased conversion rate.

Ideas 111
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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), are now integral parts of our online communications and fundraising campaigns and like any tools of value, they requite a minimal level of financial investment. and training (HTML, photo-editing, social and mobile media best practices ).