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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Launched on May 5, 2003, LinkedIn is a social network for professionals. 51% of its users are college-educated , 20% are senior-level professionals, and the average salary for a LinkedIn user is $46,644 USD per year. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors.

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3 Tips to Start A Donor Acquisition Program

Bloomerang

So you want to start up (or restart) a donor acquisition program. The reality is, whether you are trying to grow a new file or stop attrition on your existing file, there’s no better way to obtain and keep new donors than with a well-executed donor acquisition program. First of all, congratulations! Tip #1: Identify .

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

54% of donors worldwide prefer to give via credit or debit card. The number of new donors giving to charity declined by 7.3% The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). 9% via PayPal.

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7 Email Marketing Myths That Are Hurting Your Fundraising Efforts

Bloomerang

You could make a few typos, offend someone, send too many emails, or land in the Spam folder. Maybe you’re sweating because your donors and prospects all get the same exact message since you don’t do any segmentation. . You think your donors read all of your emails. . Are you ready to give your donors the content they deserve?

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How to rent or buy an email list and why YOU should avoid it like the plague

Whole Whale

CAN-SPAM fines Let’s start with the scary legal argument: it is technically illegal to send unsolicited, ‘cold emails’ to people that haven’t opted-in to hear from your organization. Learn more about the CAN-SPAM fines which can be up to $16,000 per violation. Reasons not to rent or buy a list. Relationships built over time on trust.

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Maximizing Giving Tuesday Donations: Best Ask Times

Qgiv

While your marketing campaign for Giving Tuesday should start a couple months before the day, it’s important to plan out your day-of schedule for donor communications, and knowing when donors give can help you know when to send out your appeals for donations. ET has the highest donor rate in both value and number of transactions.

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. Email marketing is a cost-effective way to connect directly with past, current, and prospective donors alike. What questions does your team have about donor behavior and your content?

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