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It’s Not Too Late: 3 Strategic Year-End Fundraising Tips

Bloomerang

With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts. The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Add “subscribe” buttons not only on your website, but also in the footer of your emails, in email signatures, on direct mail QR codes, and in your social media bios. Thank you’s. Peer to peer.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Add “subscribe” buttons not only on your website, but also in the footer of your emails, in email signatures, on direct mail QR codes, and in your social media bios. Thank you’s. Peer to peer.

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

Your donor software should allow you to insert the donor’s name into the thank-you in either email or snail mail letters. It creates two pieces of mail or email for the donor to open and read. Provide the name and contact information for the person the donor should contact should they have any questions. Invite questions.

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Super Useful Nonprofit Fiscal Year-End Action Strategies

Bloomerang

Sort them according to dollar range so you can prioritize contacts with the largest donations. Then orient callers around the evening’s purpose, review a suggested script you’ve shared in advance, and answer any questions. An exclusively online campaign can be executed much faster than a traditional direct mail campaign.

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Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Giving them the tools they need to be successful fundraisers is important, but beyond that there’s so much more that can be done.

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Giving USA 2021 Key Findings: How to Retain and Upgrade Nonprofit Donors Before Year’s End

Bloomerang

Moving forward with how to retain and upgrade nonprofit donors in mind. direct mail, email, social media, text, phone, advertising, website), targeting different donor audiences. Otherwise, “out of sight, out of mind” will apply. You can find a sample script here. Take heart: When times are tough, the tough get giving. .

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