Contact Info Rate Retention 
The Modern Nonprofit
MARCH 26, 2024
Tracking open and click-through rates for each segment provides data to refine messaging. Why Monthly Donations Matter Monthly donations are key to long-term donor retention and providing sustainable support for non-profits. Compared to one-time emergency donors, monthly donors have much higher retention rates and lifetime value.
Qgiv
JUNE 8, 2021
In terms of donor retention, FEP measures three specific donor retention rates: the overall average donor retention rate (donors of all types regardless of recency/frequency), the average retention rate of first-time donors (those who have only given one gift), and “repeat” donors (donors who gave last year and in prior years).
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Pamela Grow
JUNE 28, 2023
According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. And while those numbers might seem modest, when you compare them to social media engagement rates, they become truly impressive. Steer clear of info@ABC.org.
Media Cause
JULY 11, 2023
By analyzing data such as open rates and click-through rates, you can refine your email strategy to better resonate with your audience. Examples of common goals include: Donor retention Increasing event attendance Recruiting volunteers Ensure these goals align with the broader objectives of your nonprofit organization.
CauseVox
MAY 6, 2021
With automatic donation receipts, you have the ability to immediately acknowledge your donor’s gift, which has been proven to increase donor retention rates 400%. Here’s your contribution info: {{transaction_info}}. If you have any questions, please do not hesitate to contact us at xxx-xxx-xxxx or xxxx@xxxx.org.
Get Fully Funded
JULY 19, 2023
Great experiences don’t just keep your members happy, they also boost your nonprofit’s reputation, generate more revenue and increase retention rates. Provide a welcome packet: Let members know about all the fantastic perks that your nonprofit offers and important details like contact information with a welcome packet.
Classy
JULY 14, 2021
They also measure retention to see how many return each year and what factors could play into increases or decreases. . This contains things like technical information, event details and schedule, general tips, and team contact info. These emails had much higher open and click-through rates than other email sends.
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