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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series. Using DonorPerfect’s partnership with Constant Contact can make drip campaigns easy and effective. In Constant Contact, you can build your email series and apply DonorPerfect’s filter so only those donors will receive the emails.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Email deliverability continues to be top of mind for digital marketers for these reasons. If it reads and sounds like spam to you, it’s probably going to look like spam to other providers,” McClelland said. Regularly emailing unengaged contacts might lead to a “no harm, no foul” scenario of them tuning out appeals.

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Inheriting Confusion in Fundraising: Strategies to Cope with Database Cleanup

Connection Cafe

It’s probably happened to anyone who has changed jobs in fundraising a few times – you inherit files that are less than helpful. The details of a deferred gift aren’t complete, who to contact regarding a fundraising agreement are vague, details of donor meetings are sketchy, or any other number of things that can slow you down.

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Which of Your Fundraising Events Need Online Waivers?

Get Fully Funded

By giving supporters a way to connect with other like-minded supporters and your nonprofit’s staff, you can facilitate community and deep relationships at these events. Risky, dangerous activities are what typically come to mind when you think about signing waivers. Which fundraising events require waivers? Activity-based events.

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How Much Can Nonprofits Spend on Political Advertising? Here’s What Experts Say

Whole Whale

Lobbying is trying to influence specific legislation through direct contact with legislators or their staff. Sound hazy? This information must be filed with the FEC within 24 hours of making the expenditure. There are other rules as well, but these are some of the most important ones to keep in mind. You’re not alone.

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Nonprofit Website Best Practices: 10 Ways to Make Your Investment Count

Neon CRM

Many website services promise quick and easy setup free of any long-term planning or custom coding, and—while that may sound alluring—it can cause certain roadblocks in the future that prevent you from scaling your online presence. In today’s ever-expanding online world, that’s important.

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Major Donors: Who Are They and Where Do You Find Them?

Bloomerang

Review your donor files to evaluate the giving histories of your donors and identify your most loyal, faithful donors. Keep in mind that someone who has not expressed any interest, despite excess financial capacity, may not be worth your valuable time. Existing contacts will often open the door to their wealthier friends.

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