Connection Cafe

JUNE 22, 2017

Gift range chart : Utilizing a gift range chart is a great way to created focused, goal-oriented campaigns. The Surprising Link Between Employee and Donor Retention : It can be difficult for a fundraiser to develop a relationship with donors when their average tenure is only 18-20 months. Want some quick donor retention advice?

Resource 48

Resource Blackbaud Chart Retention 48

NetWits

DECEMBER 2, 2010

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

email 149

email Marketing Mail Metrics 149

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

NTEN

MARCH 19, 2009

Take a look at this chart from the report: The lower retention rate drags down the lifetime value of online-acquired donors, as per this chart: So, while we're busy chasing down those high-value online donors, they may be costing us more in the long-run. Is it trending in any direction?

Attention 36

Attention Metrics Online Fundraising 36

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Donor retention is the key to unlocking a successful fundraising strategy. A fundraising app that also prioritizes retention will go a long way in making it happen.

Org 80

Org Raise Tools Help 80

Cloud 4 Good

JUNE 7, 2022

Having a warehouse become a record of historical data and a tool for analyzing outcomes and trends is incredibly beneficial to a nonprofit organization. The metrics and aggregate details pertaining to the success of these campaigns are valuable, but the record level detail can most likely be kept externally in either a lake or a warehouse.

Education 84

Education Roles Data Strategy 84

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2012

The study takes a deep dive into the metrics associated with a multi-channel marketing program at CARE USA – particularly the relationship between traditional direct mail and digital channels (also referred to in the study as offline and online). See chart above]. Integration on both fronts is imperative.

Channel 104

Channel Giving Donor Offline 104

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati Metrics 50

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Donor retention rates are depressing. More than 7 out of 10 donors were lost.

Story 54

Story Nonprofit Social Media Content 54

Bloomerang

OCTOBER 2, 2021

Here are the metrics. People love to see like the run charts or, you know, the circle getting filled in. Steven: Well, I love what you said about investing in tech as being kind of an employee retention play. Maureen: I think there’s like two trends. Start with five that you should be paying attention to regularly.

Technology 100

Technology Video Nonprofit System 100