Channel Info Stats Track 
TechImpact
MARCH 25, 2014
Image courtesy of Info Trust LLC. Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone.
Care2
APRIL 30, 2014
Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? Perhaps you have a hunch, but the only surefire way to know this info is to develop a tracking and measurement plan. To help get you started, here is a list of some of my favorite measurement tools.
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Pamela Grow
JUNE 28, 2023
Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 Steer clear of info@ABC.org.
CauseVox
AUGUST 11, 2022
Still, others may prefer high-level stats or an executive summary of what you accomplished in the last year. Once you’ve done your research, be sure to park this info in a place where you can easily reference and update (like a CRM ). How you report back to a donor is going to vary with the donor, especially a major donor.
Care2
AUGUST 22, 2013
How do think your target audiences will prefer to get info for this initiative? Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month.
Get Fully Funded
AUGUST 1, 2022
Full contact info. Include your most popular social media channels at the bottom of your newsletter. Lots of stats and facts. If your email service doesn’t provide you with a report, then create yourself a spreadsheet and start tracking how each newsletter is performing so you can find out what your averages are.
Qgiv
OCTOBER 5, 2021
No matter your donors’ reasons for giving, the stats above show that at the end of the year, they’re ready and willing to give. We will target our major donors and monitor our CRM to measure donation sizes to stay on track.” Want more info on how to pull off a great hybrid event? Plan your marketing thoroughly.
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