Care2

AUGUST 8, 2008

Care2 Senior Campaigner Natasha Nummedal and Maureen McGregor, Oceana’s Manager of E-Activism and Marketing share some of their keys to success in maximizing email response rates and converting email subscribers into donors. Comments Off | by Share Article in Email Marketing , Online Advocacy , Online Fundraising Copyright © 2008, Care2.com

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Social Media Advocacy South Carolina email 28

See3

JANUARY 21, 2008

500,000 will be awarded through the challenge to charities whose supporters have attracted the most unique donors to their cause using new and innovative online tools. All Rights Reserved Sitemap • Privacy Policy • Newsletter Sign-Up • Contact • About Us It’s a dumb question because I know you can.

America 45

America Challenge Cambodia Giving 45

Care2

FEBRUARY 20, 2009

60) Search « Nuts and Bolts of Online Advertising | Main | Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan » Friday Feb 20 2009 Tapping Small and Local Donors on Twitter: A Girls Inc. Only three online donations came from previous donors. Twitter surprisingly drove most of them.

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Case Study Local Studies Social Media 35

Care2

JUNE 13, 2009

60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook? 60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook?

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

JUNE 26, 2009

As a donor, you choose which project you would like your donation to support. Contact them for more info. August 16, 2009 | gratis downloaden Copyright © 2008, Care2.com Plastic Jungle is also starting to expand their nonprofit outreach efforts to raise money for additional organizations. Sound interesting?

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Social Media Gift Advocacy Support 37

Care2

JUNE 17, 2008

Congress – and appreciate these groups’ efforts to inform and mobilize citizens to contact Congress via the Internet. Eighty-four percent of subjects who had contacted Congress, and 44% who had not, had been prompted to do so by a third party – with interest groups being the main source of these requests.

Advocacy 31

Advocacy Group Social Media Research 31

Care2

AUGUST 12, 2008

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 31

Social Media Advocacy Case Study Online 31

Care2

JUNE 5, 2009

Clearly the Internet has transformed how nonprofits communicate with their activists and donors. Use email appends to match your offline donors with their email addresses. Next week we will discuss how to successfully engage the new members you recruited to your online list and how to convert them into donors. per matched name.

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Social Media Online Advocacy Media 47

Care2

MAY 29, 2007

Converting Subscribers to Donors Tuesday, May 29, 2007 at 09:00AM | by Karen Taggart [originally published DMAW AdVents , June 2007] It is no secret in direct mail (DM) that recency is key to successful fundraising. We all send appeals to donors who have just given and would never even consider prospecting to rented lists full of old names.

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Social Media Advocacy Activities Active 28

Care2

MAY 8, 2009

See Frogloop’s recent article on Facebook Causes ). May 11, 2009 | Caitlin Jennings Copyright © 2008, Care2.com Over 50% say that they intend to increase social network staffing over the next 12 months. Social networking is generating very little revenue. ( com , Inc.

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Social Media Studies Facebook Raise 41

Care2

MAY 31, 2007

Converting Subscribers to Donors Tuesday, May 29, 2007 at 09:00AM | by Karen Taggart [originally published DMAW AdVents , June 2007] It is no secret in direct mail (DM) that recency is key to successful fundraising. We all send appeals to donors who have just given and would never even consider prospecting to rented lists full of old names.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

JUNE 30, 2009

But, does your nonprofit have a solid strategy to engage these new recruits and potential donors? Strike while the iron’s hot – leverage your recent joiners’ newfound interest in you and your work by sending them meaningful ways they can get plugged in to your cause right away. Check them out! Stay-tuned.

Social Media 40

Social Media Advocacy Online Tips 40

See3

OCTOBER 25, 2007

The viewers/donors might look similar to what we see on Facebook causes but we will wait until we have some real data before speculating further. Imagine if next to the Donate button we had a “Join This Cause&# button. Facebook has taught us that people will opt-in to support the cause far more than they will donate.

YouTube 40

YouTube Donation Darfur Google 40

See3

OCTOBER 25, 2007

The viewers/donors might look similar to what we see on Facebook causes but we will wait until we have some real data before speculating further. Imagine if next to the Donate button we had a “Join This Cause&# button. Facebook has taught us that people will opt-in to support the cause far more than they will donate.

YouTube 40

YouTube Donation Darfur Google 40

Care2

JUNE 11, 2007

Converting Subscribers to Donors » Monday Jun 11 2007 Care2 Featured in "Greenvertising" Report Monday, June 11, 2007 at 03:24PM | by James OMalley Care2 was mentioned in a fantastic article from Hollis Thomases at ClickZ ! Copyright © 2008, Care2.com We happen to agree with her. ;O) O) Thanks Hollis!

Social Media 28

Social Media Advocacy Case Study Report 28

Care2

FEBRUARY 3, 2008

60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? 60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com

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Social Media Advocacy Guide Fundraising 37

Care2

OCTOBER 7, 2008

October 7, 2008 | Paul Greenberg Copyright © 2008, Care2.com From the article : "For example, NOAA (National Oceanic and Atmospheric Agency) partnered with Care2 ,an activist social network of over 8 million Americans, to promoteawareness of the deterioration of coral reefs. Great work. All rights reserved.

Social Media 31

Social Media International Advocacy Case Study 31

Care2

FEBRUARY 8, 2009

60) Search « How Nonprofits Can Benefit From Cause-Related Marketing | Main | Why Every Nonprofit Should Embrace the Web 2.0 60) Search « How Nonprofits Can Benefit From Cause-Related Marketing | Main | Why Every Nonprofit Should Embrace the Web 2.0 February 8, 2009 | Allyson Kapin Copyright © 2008, Care2.com

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Social Media Charity Raise Advocacy 28

Care2

JUNE 17, 2009

Environmental Groups Prompt EPA to Block Five Mountaintop Mining Projects For several years, Sierra Club , EarthJustice and Appalachian Voices have campaigned strongly to end mining projects that involve blasting away entire peaks, then dumping millions of tons of waste rock in the valleys below, causing permanent damage to the ecosystem.

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Social Media Advocacy Campaign Online 28

Care2

DECEMBER 5, 2008

This is the key finding of a new Convio study that also found that 42 percent of donors plan to donate up to $100, and that total donations will reach about $3 billion this holiday season. Donors, especially younger ones, are going online to support nonprofits, so making it easy for donors to find nonprofits’ websites is a must.

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Convio Studies Social Media Advocacy 28

Care2

AUGUST 21, 2007

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

License 28

License Social Media Google Advocacy 28

Care2

NOVEMBER 9, 2007

60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? 60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com

Social Media 37

Social Media Advocacy Guide Fundraising 37

Care2

OCTOBER 24, 2008

November 25, 2008 | video conferencing Copyright © 2008, Care2.com November 20, 2008 | Video Conferencing Really like this post November 20, 2008 | Video Conferencing Thanks James for sharing such a useful information. Network solutions are getting step ahead in organizing free video conferencing. Great experience to learn with fun.

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Social Media Video Conference Internet 28

Care2

OCTOBER 17, 2007

link] Feel free to contact Karen Matheson at kmatheson@mrss.com with any questions or requests for a copy of the study when it comes out in November. Copyright © 2008, Care2.com Thanks so much for your participation. To create a new comment, use the form below. com , Inc.

Survey 28

Survey Social Media Online Advocacy 28

Care2

JANUARY 6, 2009

If the ultimate goal - or at least one of the most important goals - of your website is to convert visitors to donors, then your KPIs will be very different than if your goal is to prompt visitors to read your organizations latest reports. Understand donors and be donor-centric - What do visitors want to do when they come to your site?

Analytics 54

Analytics Google Social Media Websites 54

Care2

MAY 16, 2007

Post a Comment | by Share Article in Cause Marketing Reader Comments There are no comments for this journal entry. Copyright © 2008, Care2.com GREEN MEANS GO FOR ADVERTISERS like Dawn, Ford and P&G, as environmentally conscious social media site Care2.com com has expanded its community offerings. Check out the full article.

Press 28

Press Social Media Advocacy Case Study 28

Care2

JUNE 15, 2007

e.politics Colin Delany How Nonprofits Can Benefit from the Google/Salesforce Partnership Donor Power Blog Jeff Brooks Children or Professionals: Who Communicates Better? Copyright © 2008, Care2.com In no particular order. Post a Comment | by Share Article in Misc. Reader Comments There are no comments for this journal entry.

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Social Media Advocacy Case Study Vlog 28

Care2

DECEMBER 6, 2007

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

FEBRUARY 20, 2008

1 Comment | by Share Article in Cause Marketing , Email Marketing Reader Comments (1) Thank you so much for the kind shout out to Emma, shes blushing you know? Cheers, Dave February 20, 2008 | Dave Delaney Copyright © 2008, Care2.com All rights reserved. All Care2 terms of service and privacy policies apply.

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

FEBRUARY 20, 2008

1 Comment | by Share Article in Cause Marketing , Email Marketing Reader Comments (1) Thank you so much for the kind shout out to Emma, shes blushing you know? Cheers, Dave February 20, 2008 | Dave Delaney Copyright © 2008, Care2.com All rights reserved. All Care2 terms of service and privacy policies apply.

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

FEBRUARY 17, 2009

In the words of Vinay Bhagat, CEO of Convio : “Donors increasingly prefer online channels. “Boomers are sharing links to their favorite causes,” says Reece. www.boomersummit.com Boomers continue to be driven by their desire to do good" and will find the dollars to continue to support causes they believe in.

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

JUNE 18, 2008

In addition to her advertising and marketing experience, Dana brings to Care2 a longtime devotion to several causes, dating back to her time at Tufts University (where one of her classmates was our own Heather Holdridge). Copyright © 2008, Care2.com At Tufts, Dana started a group called Tufts Voice for Choice. All rights reserved.

Social Media 31

Social Media Advocacy Service New York City 31

Care2

JULY 15, 2008

He also said that showing a human face to a cause is incredibly powerful because it brings people, who would not have necessarily cared, to the nonprofit. Copyright © 2008, Care2.com Presenters included filmmakers and producers, who shared advice on best practices for video for nonprofits. All rights reserved.

Video 28

Video Social Media Advocacy Case Study 28

Care2

FEBRUARY 12, 2008

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media email Advocacy Case Study 28

Care2

JANUARY 19, 2009

» Thursday Jan 15 2009 Friday Webinar: Best Practices for Email List-growth and Fundraising Thursday, January 15, 2009 at 05:01PM | by Justin Perkins As more and more nonprofits go online, and more and more donors give online, the leading nonprofits are finding that email is the most powerful option for online fundraising.

Social Media 28

Social Media email Advocacy Practice 28

Care2

NOVEMBER 15, 2007

Use a personal "ask" - start small with your ask, even if its as low as $10 - youll get more Video can be a great way to make your cause more personable to potential donors - you dont have to spend a fortune on them, either People love to talk about themselves - let them. MySpace.com: A Place for Donors?

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Interaction Social Media Advocacy Fundraising 28

Care2

JUNE 4, 2009

Bob Winstead Founder, Generous Community June 4, 2009 | Bob Winstead Copyright © 2008, Care2.com 60) Search « Why Nonprofits Need to Grow their Online Lists | Main | Is Direct Mail Dying or Dead? 60) Search « Why Nonprofits Need to Grow their Online Lists | Main | Is Direct Mail Dying or Dead? Thank you for beig so Generous.

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Social Media Advocacy Media Social 28