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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it's a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. Sounded perfect.

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

The organization I helped found as Colorectal Cancer Coalition in 2005 officially became Fight Colorectal Cancer on Monday, March 6, 2011. I hope it’s a fun read for anyone either looking to redo their own small nonprofit brand, or who wants a deeper dive on what we did at Fight Colorectal Cancer. Sounded perfect.

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How to Start a Nonprofit: 12 Essential Steps for Success

Bloomerang

That’s because donations to these organizations are usually tax-deductible for the donor, making it easier to raise funds. Nonprofits are most successful when they’re focused on one primary issue because it makes it easier to communicate the organization’s purpose to potential donors. The answer could be “both.”

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How to Show Visual Impact on Your Online Donation Forms

Qgiv

At some point in your professional fundraising career, you’ve probably heard the importance of storytelling when crafting your nonprofit’s donor experience. No matter your experience, a crucial aspect of storytelling is helping donors understand what your organization does and showing how, or who, you’re helping.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago. “A

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FIFA, Bogus Cancer Charities Illustrate Danger of Unchecked Finances

NonProfit Hub

A few weeks ago, a complaint filed by the Federal Trade Commission alleged that four cancer charities had cheated people out of $187 million while spending extravagantly and frivolously. While not many people were donating money to FIFA, a lot were generously giving to the four sham cancer groups.

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3 Visual Design Tips to Strengthen Your Nonprofit Website

Get Fully Funded

First impressions mean everything in the nonprofit world, from the staff you hire to how prospective donors perceive your organization. It can also be helpful to incorporate colors that are associated with your cause to increase visibility. For example, many breast cancer organizations use pink in their branding.

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