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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Many nonprofits don’t put time and energy into SEO because they don’t understand the benefits. Once they find you and are engaged, you can teach them your language. Making it easy for donors to find our website is crucial to fundraising.

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Crafting the Perfect Gala Invitation

Greater Giving

Essential Details for every gala invitation Headline: Captivate with a catchy title that reflects your event’s theme and purpose. Attention Grabbing Headline This is your chance to grab the attention of your reader and get them to pay attention to this special gala invitation. Let’s dive in! Digital or Physical?

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Nonprofit Email: The Rules of Engagement

Pamela Grow

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). Craft a minimum of three different headlines and use a tool like Advanced Marketing Institute’s Headline Analyzer to gauge the most effective subject line. But what about reach? billion by 2025.

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Romancing Your Donors: Showing the Love to Donors of all Levels

NonProfit Hub

One of the basic tenants of successful fundraising is donor stewardship. Make sure the subject line is an intriguing headline, not “April Newsletter from Our Charity.”. Invite them to attend your fundraising events. Find out what speaks to these donors individually, or what is their love language ? Happily Married!

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Resist that temptation!

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Philanthropic Leadership: Engaging Board Members As Fundraising Ambassadors

Bloomerang

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

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Does My Nonprofit Need a New Website?

Allegiance Group

The time and money required to reconfigure these systems during a full redesign might be too great, outweighing the potential benefits of the revamp. Specific Problem Solving: The main issue your nonprofit is trying to address may be very focused, such as improving fundraising or boosting membership conversion rates.