Benchmark Rate ROI Stats 
Pamela Grow
JUNE 28, 2023
Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. The numbers don’t lie!
DNL OmniMedia
FEBRUARY 11, 2021
These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. Have you allocated enough funding to support the stewardship efforts that have had the highest rate of success in the past? Peer Benchmarking. How do we know this? A realistic budget needed to achieve your goals.
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Care2
MARCH 26, 2009
frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What do Convios latest benchmarks mean for your nonprofits online program?
Care2
AUGUST 16, 2007
frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Keep your cost down and response rates high in order to maximize your ROI. Age groups?
Nonprofit Tech for Good
APRIL 5, 2021
The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. To reach the 10,000 follower benchmark, send an email to your list asking your supporters to follow you on Instagram or purchase advertising to secure more followers.
Qgiv
JULY 12, 2021
Search ads had the best ROI (return on investment) for nonprofits using paid advertising, with an average ROI of $4.78. . The average ROI on social media ads was $1.05. . Open rates for nonprofit emails is between 15% and 17.5%. The retention rate for peer-to-peer fundraisers was 25.1% in 2019 to $108.62
Care2
FEBRUARY 17, 2009
frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Also, check out Beth Kanters article on baby boomers which has some great social media stats.
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