M+R
APRIL 24, 2024
The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. About half of M+R Benchmarks participants reported working with social media influencers in 2023.
M+R
JUNE 5, 2023
Enter: influencers. Influencer campaigns are the spiritual successor to the pioneering direct mail efforts, with massive potential to help movement organizations win. In an influencer campaign, a teacher looking for lesson planning tips might decide she does need a union after all. Looking for benchmarks?
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EveryAction
JANUARY 11, 2023
The change in congressional leadership and redistricting means you might no longer have highly-trained volunteers in the districts where you need them most. Conducting a power analysis will highlight these gaps in your volunteer program; information that should be part of your campaign and resource planning.
.orgSource
OCTOBER 17, 2023
It’s not surprising if volunteers are reluctant to scrutinize themselves in the mirror. As I’ve said before, without trust, you may have volunteers but you don’t have a team. You’ll want to enlist directors with influence to champion the idea. In relationship building, trust is the place to start. What could we have done better?
Association Analytics
SEPTEMBER 22, 2021
According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. For example, most associations find members don’t volunteer or donate before they have seen value from other activities like courses or publications.
sgEngage
AUGUST 3, 2021
The smallest company size considered in this report, 0 – 1,000 employees, had the highest overall giving and volunteering engagement rates. CSR strategies can be global and hyper local: Virtual volunteering events created the opportunity for employees no matter where they are located to connect with each other and support a cause.
NetWits
APRIL 6, 2012
Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. The conference was amazing! Here are a few things to think about.
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