Benchmark Digital Local Social Media 
Nonprofit Tech for Good
JULY 21, 2019
Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). Social Media Stats.
Everyaction
MAY 24, 2018
The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!
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Nonprofit Tech for Good
APRIL 10, 2022
This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Like all social media today, organic reach is very low. Twitter is not for every nonprofit.
EveryAction
MAY 2, 2023
No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives.
Nonprofit Tech for Good
JUNE 23, 2020
This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits.
EveryAction
JANUARY 11, 2023
These volunteers are mostly your lowest level advocates who might help you fill up a lawmaker’s inbox or gain some attention on social media during critical parts of your campaign. Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months.
Greater Giving
OCTOBER 10, 2022
Think of actionable steps and physical outcomes, such as reaching a benchmark on new construction or funding a specific program. With Greater Giving’s Text-to-Give, donors simply text your unique 5-digit number and instantly receive a link to your GivingTuesday page (optimized for mobile devices!). Craft a compelling message.
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