M+R
JUNE 5, 2023
As digital citizens break off into smaller and smaller communities — and have seen every type of marketing copy and tactic in the book — organizations and institutions need new inroads. Enter: influencers. In an influencer campaign, a teacher looking for lesson planning tips might decide she does need a union after all.
.orgSource
APRIL 22, 2024
We talked with entrepreneurs across our community. It’s a nice challenge to figure out how to discuss change in a way that includes the goals of the person you are trying to influence. Associations have the advantage of a built-in community. Most were CEOs leading companies that provide products and services to associations.
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EveryAction
MAY 30, 2023
Before your event, use an email series to give supporters a refresher on the policy issues you’re working on and how they’re impacting the community. Email Email is a versatile tool when it comes to virtual lobby days. Petitions Looking for an easy way to get people in the door for advocacy work?
Association Analytics
SEPTEMBER 22, 2021
According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Loyalty – as they become more engaged and committed, they are now taking steps like volunteering, donating, mentoring and posting in the community chats.
ASU Lodestar Center
SEPTEMBER 22, 2021
With the recent pandemic, civil unrest and racism conversations front and center, nonprofit organizations are working overtime to serve communities deeply affected by these issues. Yet, many nonprofit boards do not reflect the communities in which those same organizations are serving. Illustration by Yuxin Qin.
Bloomerang
JUNE 11, 2021
Lindsay Simonds will decode the top five most impactful ways people contribute to communities. By understanding core motivations, intentions, perspectives reflected in this webinar, you will be able to build a stronger case for support, increase the impact you have, and gain strategies for creating and preserving community.
sgEngage
AUGUST 3, 2021
The social good community continues to respond to the hardships and impacts of the pandemic and social justice issues. Many CSR (Corporate Social Responsibility) professionals have shifted their employee and community engagement strategies as the world shifted to virtual and socially distanced work. Join us for an upcoming webinar.
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