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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information. Even more importantly, what motivates them. So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis.

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How to Promote an Event on Instagram to Boost Attendance

Bloomerang

Successful event marketing starts with knowing how to reach your target audience. For most event coordinators, one of the best places to reach their target audience is Instagram. With over 2 billion active monthly users , you can connect with a broader audience there by sharing engaging posts. Final event statistics.

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How To Use Stories To Raise Money On Social Media

TechImpact

You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. Seeing Tara speaking to a person on the street is much more compelling than posting a simple statistic. The key is using stories to get people’s attention on social media channels.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day. Email marketing. It’s worth spending some time here, because segmented campaigns get 14% more opens.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day. Email marketing. It’s worth spending some time here, because segmented campaigns get 14% more opens.

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Ethical Storytelling for Nonprofits: A Detailed Guide

Neon CRM

14 Tips for Nonprofit Storytelling In a study by researchers Dan and Chip Heath, only 5% of people could recall statistics from a presentation they’d just heard. Utilize Visuals Humanize your nonprofit’s stories by adding visuals like photos and videos to engage your audience. Does your audience resonate more with photos or videos?

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Use an Email Welcome Series to Cultivate and Deepen Engagement with New Online Supporters

Tech Soup

" While the statistics appear to lean in one direction, I'd like to make the case that asking for financial support in an email welcome series is optional. Also review click rates to understand which content is most engaging to your new subscriber audience. Image: Jennifer Leahy Photography. spanhidden.

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