Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. If you use wordpress, Joost Blog Metrics will give you a post to comment ratio. .

Metrics 81

Metrics Social Media Strategy RSS 81

CauseVox

JUNE 1, 2021

Online fundraising sites are powerful tools to help you fundraise. See how CauseVox makes it easy for you to create an online fundraising site that helps you raise more with less effort. It’s based on a unit of impact specified in your backend site settings. 1) Visual Storytelling. 5) Fundraising Metrics. Who’s impacted?

Websites 52

Websites Fundraising Site Create 52

Nonprofits Source

FEBRUARY 25, 2017

How to set up Google Analytics. Setting up a WordPress site takes no more than 5 minutes. The efficiency ratio , also known as the revenue to cost ratio. This formula a great way to benchmark goals and objectives while providing an accurate way to track results. How content marketing influences donor behavior.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

NOVEMBER 21, 2022

If a supporter researches volunteer opportunities for a wildlife conservation organization, they will be directed to a relevant landing page on your site. You can also use Microsoft Ads to track your progress on both new and existing campaigns. Microsoft has analytics options that can inform your keyword decision-making. .

Grant 97

Grant Nonprofit Digital Metrics 97

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

OCTOBER 22, 2012

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 253

Social Media Social Chapter Media 253

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 210

Social Media Social Chapter Media 210

Bloomerang

JULY 6, 2022

These guidelines provide clear instructions for making your site more accessible. A/B testing is the process of designing two different versions of your giving form, then using website analytics to determine which page had a higher conversion rate. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis.

Donation 92

Donation Practice Gift Nonprofit 92

Bloomerang

JULY 20, 2023

Include a button on the homepage or in the main navigation of your site so donors immediately know where to donate. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio.

Ideas 79

Ideas Online Fundraising Tips 79

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. We're trying to make some changes in our web site based on user behavior. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. We have a history and culture and expectation for objective web site measurement.

Metrics 56

Metrics Social Media Media ROI 56

Qgiv

JULY 21, 2022

These challenges are combining to make it harder to find new donors and track their interactions across channels. Check out this site for some creative ideas. Set up conversion tracking goals using Google Analytics, which is required for ongoing Google Grants maintenance. So, what can you do? Looking for inspiration?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. And, while we you can track the subscriber numbers, you don't necessarily know who is actually reading. Last year, I had a ratio of 1.4 Technorati ???Authority???

Reflection 50

Reflection Measure Technorati ROI 50

Nonprofits Source

JANUARY 13, 2017

But, times have changed and Google is increasingly rewarding sites that provide relevant and useful answers to user searches. . These sites plummeted in search rankings losing valuable traffic to their website. Drives an insane amount of traffic to my site. Search engines are becoming more sophisticated by the day.

Research 89

Research Marketing Case Study Search 89