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The Potential of Purpose & the Impact of Pro Bono Services

Saleforce Nonprofit

The organizations that measure and demonstrate action and performance against their commitments can improve trust with their stakeholders and increase market share, while reducing the cost of customer acquisition, the cost of recruiting, and employee turnover. However, few actually live up to their commitments. Whole Organization Strategy.

Impact 59
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Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Target Analytics studies donors and fundraising data. Enhancing Your Major Gift Strategy with Analytics. The role of an analytical analysis is to help you identify and strategize the right individuals and target audience for specific types of gifts , as well as how much to ask for and who to prioritize. Embracing Change.

Gift 35
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Microsoft Ad Grants: An Overview for Your Nonprofit

Nonprofits Source

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. Tip 4: Consult Microsoft’s Analytics Options.

Grant 97
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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How to measure data to influence your marketing decisions i. How to set up Google Analytics. There are two ways to convince leadership of long-term investments: Sway leadership with statistics and case studies. We’ve already discussed data-backed statistics are not enough. How content marketing influences donor behavior.

Content 40
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Measuring Your Blog's Outcomes and Use of Other Social Media Tools

Beth's Blog: How Nonprofits Can Use Social Media

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. He notes: "The bottom line on statistics -- we're seeing pretty routinely that. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites.

Measure 50
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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric. Technorati ???Authority???

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20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio. Make secure donations. Benefits for nonprofits Your nonprofit benefits from online fundraising as well.

Ideas 79