Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

We get so overloaded by meaningless data collection, that we’re exhausted before we get to do the fun part: making sense out of it. This is where I’ve gleaned most of my insights – a combination of quantitative metrics culled from Insights and what people are saying on the page. Tags: Measurement.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

We view our social media channels as a fun on ramp to our ladder of engagement. grist.org has been experimenting with Twitter Chats and fun hashtags to attract people to their content, but also empower them to advocate for on-the-ground change. Say Giller, “Our whole team reviews Google Analytics, like sipping fine wine.”

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Using Metrics for Continuous Learning.

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Connection Cafe

APRIL 19, 2012

Use the "@name" functionality in Facebook to tag a highly-engaged social constituent in one of your posts or mention them in a tweet. Make it fun and rewarding to learn about your organization and your mission. The biggest advice I can give about a social reward program is have fun with it! Give Constituents Control: Don't gasp!

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Qgiv

MAY 11, 2021

Nonprofits are expected to spend the entire $10,000 dollars each month, and there are performance-related metrics nonprofits must meet in order to continue receiving the grant (more on those later). This should be the fun part, if you know your audience! Connecting with Google Analytics. Then select Google Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Measurement tools or perhaps more accurately, social analytics tools collect that data. Social media metrics mavens know that both qualitative and quantitative data is needed. That work isn’ t root canal – it’s actually fun. The problem is that data everywhere! One place to look).

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EveryAction

AUGUST 17, 2016

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Most CRM software will allow you to run standard reports that measure typical email metrics: opens, clicks, etc.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Deep into the analytics peering, long I stood there wondering, fearing. With NWF as the hash tag; Wildlife sightings perhaps would not lag; (for all to brag?). Carie Lewis, Humane Society of the US Carie's poem is about the Humane Society's experiments with photo contests and how to use metrics to improve your social media strategy.

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NonProfit Hub

MARCH 2, 2017

ReciteThis makes plain text engaging by turning it into a fun image. Here, you can create fun animated videos and export them to Youtube, PowerPoint and more. Have fun creating! From the text and drawing tools to Bitmoji and fun filters, there are plenty of means to give your videos a quirky twist or an artistic edge.

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NonProfit Hub

JUNE 16, 2016

You can analyze their interests and what they do online over time through data and social media analytics. Make a hashtag for your nonprofit or an event that you’re hosting—once it starts circulating, you can ask (or simply look) for audience feedback with the tag.

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Get Fully Funded

JULY 23, 2023

Tag them in captions and photos. Learn about analytics so you can track your progress. In between major campaigns, consider Five Dollar Fridays, a fun way to use Facebook to raise money for a particular need. But taking a hard look at your analytics can inform your social media moving forward.

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