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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

One of the themes that bubbled up was the role of ambient data from social media channels and I agreed to lead a discussion on: How useful is this data for foundations? The Center itself sits three people who have access to six customized dashboards that relate relevant information drawn from various social media channels.

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Steps to Break Down Your Data Silos

Forum One

The reality for many organizations, whether a smaller nonprofit, a large international advocacy organization or a government agency, is that their data lives in separate silos. Tools and channels that house data often do not make it easy to navigate. What are our largest sources of growth? What does X process cost us every month?

Data 64
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Best Tips to Rock your Online Presence

Care2

Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month.

Online 71
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Will Nonprofits Raise Money on Social Media in 2013?

Care2

If you build a strong relationship with constituents on social media (or any channel) and move them up the engagement ladder, you can convert a percentage of them to donors during the course of your relationship with them. That is the value of social networks. Fundraising consultant, Nick Allen, sums it up perfectly. ”

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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess. Measure actionable items.

ROI 51
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Last Day to Vote for NTC Panels

Care2

This session provides highlights from the new book Social Change Anytime Everywhere: How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage your Community by Allyson Kapin and Amy Sample Ward and gives you the next steps you need to start working to create real social change online and on the ground.

NTC 51