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The Overhead Solution: A New Nonprofit Pride Movement

Tech Soup

The CEOs of BBB Wise Giving Alliance, Charity Navigator, and GuideStar USA published a second open letter last year with the express goal to "crush" the overhead myth, the idea that overhead ratios should serve as the sole basis for evaluating nonprofit performance. For example, Ms. Let's Break the Starvation Cycle.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

Qui - for clients that are larger, we set up media citation reports (like a word doc with titles and links and relevant info about the mentions and how they should respond). test and teweak. Think about which things you really need to track and measure those, not everything you could possibly track. industry benchmarks.

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Data in the Museum: Experimenting on People or Improving Their Experience?

Museum 2.0

These articles tend to portray museums as Big Brother, aggressively tracking visitors'' actions and interests across their visit. Even as the reporters acknowledge that museums are trying to better understand and serve their visitors, there''s a hint of menace in headlines like " The Art is Watching You. " We''re trying to personalize.

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Defining a Nonprofit Website's Google Analytics KPIs (Part 2)

Care2

If the ultimate goal - or at least one of the most important goals - of your website is to convert visitors to donors, then your KPI's will be very different than if your goal is to prompt visitors to read your organization's latest reports. Some basic KPI's that would be useful to most nonprofit websites: Visitor-to-donor conversion ratio.

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Defining a Nonprofit Websites Google Analytics KPIs (Part 2) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Understand donors and be donor-centric - What do visitors want to do when they come to your site?

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Reflections and Follow Up Questions from Techsoup/NTEN Share Your Story: Social Media ROI Webinar

Beth's Blog: How Nonprofits Can Use Social Media

You want to make this a quick test. I wrote a lot of about ways that you can think about intangibles in a post called "Can You Quantify Love?" ( part 1 , part 2 ) Is there a general time ratio or average percentage of time spent on ROI measures vs the actual work? There are many many different metrics you could track.

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Making the Most of Your Nonprofit’s Website: Understanding the Basics

Connection Cafe

In terms of visual frontend elements, the contrast ratio between your site’s text and its background is key. Some common ones include: Automatically reporting donation data from your donation form to your database. Testing and Launch. You might already have one or more integrated features on your site.