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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

It’s worth noting that in the survey the questions about email marketing and fundraising are only presented to those that have working knowledge in nonprofit email marketing and fundraising. Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. Your sponsors and partners will take notice which helps reinforce their commitment to your organization.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Donor engagement is what your organization does to build and strengthen donor relationships and the methods you use to keep donors active and involved. Your donor engagement strategy outlines exactly how you’ll reach out to donors and the KPIs you’ll track to measure how engaged a donor is with your organization.

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Why Segmentation Is So Important in Email Marketing

NetWits

It will also help to prevent people from marking you as Spam. In today’s competitive fundraising environments, it is all the more important to treat each donor as if they are the most important person to your organization (because they are). I’d love to hear your thoughts, questions, and ideas in the comments!

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Simple Ways to Analyze Nonprofit Email Performance

Connection Cafe

Was my spam score low? As an email marketer, it’s your job to know the words that service providers are flagging as spam. A sudden drop in open rates could indicate your email was flagged as spam by one or multiple ISP’s. We all know those organizations that send far too many emails. Am I sending too many emails?

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Google + for Social Change Activists: Dive in Early or Wait?

Beth's Blog: How Nonprofits Can Use Social Media

While this Peer Exchange starts off with best practices on Facebook, it is a means to a higher end: how to apply and integrate those principles into the organization’s broader children’s health communications strategies. During the Webinar, I polled the group’s general approach. Wait for maturation?

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So you want a Facebook Fan Page for Your Nonprofit? Here's the Scoop!

Beth's Blog: How Nonprofits Can Use Social Media

This webinar will be a resource for non-profits and other organizations for social good. Facebook empowers non-profits by enabling them to mobilize communities, organize events, increase fundraising, reduce costs with free online tools, and raise awareness through viral networks. Profiles are for individuals, Pages for Organizations.

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