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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

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10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

Nonprofit Tech for Good

It’s useful to have your photos and links (to your website, a blog post, a news article etc) ready in a folder or folders so that when you want to schedule new posts, it’s easy to access the content. There’s no need to be active on all social channels if you don’t get ROI from them. 10 Steps to Create a Content Calendar.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

and training (HTML, photo-editing, social and mobile media best practices ). You are not going to be a very good storyteller if you don’t read stories. Posting status updates and photos while backpacking through Central America or from a cafe in Paris is their normal mode of travel. Facebook, Twitter, YouTube, etc.

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From a Millennial: Nobody Wants to Hear Your Stories. We Want to See Them.

Connection Cafe

In the digital age, where most traditional storytelling is done over the Internet, attention spans are ever shrinking. The rumors started rolling in around third quarter of last year – Instagram was going to fill up your photo feed with ads. Fifty-five million photos are uploaded each day. Time is money. Incredible.

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My Goals For 2009

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo from SteveTookIt. Photo by RedRaspus. Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. Think of how you want to be successful in 2009.

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Alligators and Roller Coaster Rides: Getting into the Flow

Beth's Blog: How Nonprofits Can Use Social Media

The photo above is an American Alligator that I stared down from an air boat on the St. For the two months leading up to my brief vacation, I've been doing a lot of training and presenting - chewing on some lessons learned from the America's Giving Challenge , Social Media ROI , and Cute Dogs. What are your key metrics for success?

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Reflections on the Meyer Memorial Trust Workshop

Beth's Blog: How Nonprofits Can Use Social Media

I also like to practice my storytelling skills. What's the key metric? My NTC panel on social media metrics, measurement, and roi will include a case study slam - so stay tuned). One group look at the metrics in terms of the ladder of engagement - both short term and long term effects. Tags as a metric.