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NetWits
MAY 19, 2011
First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).
Beth's Blog: How Nonprofits Can Use Social Media
MAY 29, 2009
This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments. The visual above is a social network. Each dot represents a person or in network jargon, a node. Someone on your mailing list or rolodex.
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Everyaction
APRIL 30, 2018
It’s also extremely important that online donation forms are optimized for mobile viewing as well, so that whether your alumni are accessing it from their desktop computers or mobile phones, the forms are persuasive and easy to use. The key to running a cost-effective direct mail program is effective testing.
Everyaction
APRIL 30, 2018
It’s also extremely important that online donation forms are optimized for mobile viewing as well, so that whether your alumni are accessing it from their desktop computers or mobile phones, the forms are persuasive and easy to use. The key to running a cost-effective direct mail program is effective testing.
Care2
AUGUST 9, 2011
It’s “a matrix barcode (or two-dimensional code) that is readable by QR scanners, mobile phones with a camera, and smartphones. Direct Mail: Sending out a direct mail appeal to your membership? Great, tag on a QR code in a visible place on the direct mail piece to encourage people to make a donation on your website.
Care2
JANUARY 24, 2013
Say good bye to "online fundraising" and "offline fundraising," there is only fundraising. Leads acquired online are often best nurtured through social networks and converted in the mail, or over the phone if you're after monthly donors. Phoning your email supporters.
NTEN
SEPTEMBER 24, 2009
In a study released earlier this year, Target Analytics found they have lower retention rates than offline donors. And when they do give again -- which roughly a quarter do, according to the study -- it may not be online but often offline. Imagine a scenario when a check arrives in the mail as a result of a direct mail campaign.
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