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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. Gmail, Yahoo, etc.

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5 Tips to Make Your Website Get Better Search Rankings

Tech Soup

One of the most effective ways to gain exposure for a nonprofit is by appearing at the top of online search results. It's practically free advertising to appear in a search results list when a donor, partner, or constituent "googles" phrases that are related to your organization's services.

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Collecting data during a humanitarian crisis

Candid

We review the flurry of news stories, press releases, and announcements, and we actively search websites to identify and record grantmaking data. While we recognize that a global crisis fuels a global response, as a U.S.-based Candid also alerts the cohort of nearly 900 funders who share their grants data with us.

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6 Tips for a Compelling Cryptocurrency Donation Page

Whole Whale

Now, in 2022 it is clear crypto philanthropy is having its global watershed moment as over $80M has been donated via crypto to aid Ukraine in Q1 of 2022. Don’t overuse word ‘crypto’ and ‘cryptocurrency’ but mention specific coins ‘ethereum’ ‘dogecoin’ for future long-tail searches.

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Kiva on FRONTLINE World & the Big Vision Podcast

Have Fun - Do Good

Jessica is the co-founder and a board member of Kiva , a nonprofit that is using the Internet to connect people through loans to alleviate global poverty. If you are not sure of your local PBS station, Click here to search for your local PBS station on the PBS website. microfinance kiva internet microloan

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12 Things Non-Profits Need to Know About Google Ad Grants

Nonprofit Tech for Good

Your ads can appear in Google search results when people search for particular terms, and you can set up unlimited ad campaigns in your Google Ad Grant account. Over a 12 month period for one charity I work with,13% of all goals were driven by Google Ads (noted here as Paid Search); over four times as many as by social media. .

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