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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Flickr and Digital Photography: 5 Hours Weekly. LinkedIn is a powerhouse in ROI.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Define metrics of measurement and create a social media ROI spreadsheet. Find your Facebook voice. Find your Twitter voice. Create a Flickr account. Upgrade to Flickr Pro. Set up Flickr Profile. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). 1) Facebook.

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Five Reasons Why Your Nonprofit Should Hire a Social Media Manager

Nonprofit Tech for Good

can produce significant ROI is a myth. If she or he writes or posts boring content, lacks necessary tech skills such as HTML and photo editing, or doesn’t have an intuitive sense and passion for their online communities, then your social media ROI will be minimal at best. It’s not the tools. Social media is not free!

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), 10) Track the growth and ROI of your online communities. Almost three years ago I wrote and published on this blog a simple system for tracking your Social Media ROI (Return on Investment). The era of winging it in social media is over.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

If your nonprofit can’t get the support it needs in social and mobile media and is still forced to wing it on a zero budget, here are some tips to help you illuminate and mobilize the skeptics: Find your voice and channel your enthusiasm . Be insistent and firm that your nonprofit needs to embrace social and mobile media. Get training.

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11 Blog Content Ideas for Nonprofits

Nonprofit Tech for Good

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. A first-person voice is best. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Over time and through implementing the best practices listed below and those yet to come, you will find your Google+ voice. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. A unique, authentic Google+ voice. Post quality content to the Google+ Stream.

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