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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

In conversations with digital advertising agencies, they’ll admit that some clients simply throw money at them because they have a fluid budget. At what other point in your business year do you evaluate where you are at? Here are the top 10 reasons to do a Strategic Marketing Plan. To Know Where Your Money is Going.

Marketing 246
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6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The M+R report highlights that November is the biggest month for Facebook Fundraisers, accounting for nearly a quarter of yearly revenue in 2018, so there’s no better time than right now to evaluate and refine your plan.

Facebook 217
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How to Navigate the Post-COVID Novel Nonprofit Economy

Bloomerang

Brian Solis , Global Innovation Evangelist and Digital Anthropologist, calls this Generation Novel, or Gen N. The digital revolution created hyper-connection. Gen C’s digitally-connected consumers were heavily influenced by the very nature of these experiences. The pandemic hastened digital interactions; the experience evolved.

Nonprofit 137
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Should Your Nonprofit Use Waivers Post-COVID?

Achieve

Hint: Re: charity’s guide to getting started with online waiver software. With all of your waivers collected in a secure digital database, you can search for specific participants, make notes on participant records, integrate with a reservation or member management system, and transfer contact information to email marketing platforms. . .

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. When evaluating how much effort you can realistically put into social media, you may discover that you need to scale back on how many channels you utilize. Hint: Often times only 1-3% of your Facebook fans will organically see your content. .

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

That’s why the smartest and most efficiently run organizations are always on the lookout for opportunities to upgrade their digital toolkits. For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !).

Gift 52
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An Interview with Jeska Linden about Nonprofits in Second Life

Beth's Blog: How Nonprofits Can Use Social Media

In 2001, I started at the Digital Media Studies Masters program at the University of Denver. I hadn't realized they were still using non-digital methods to transfer information in that world! I think, as with any other technology, non-profits should first evaluate their own needs. What pushback do you get from nonprofits?