Hello, Washington Post: Dolllars Per Facebook Donor Is Not the Right Metric for Success
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 22, 2009
At that time the Facebook Causes was only two months old and in their conclusion they pointed out that fundraising on social networks was not a silver bullet and that it takes time. . Steve MacLaughlin points out "If the reason why you want to use social networks is just to raise money, then stop now.
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