Channel Model Offline Survey 
Bloomerang
AUGUST 7, 2023
In the vortex model, the amount of energy being exuded by Bill Gates with his $1,000 gift is minimal. If they made an offline gift, mail a personalized thank you letter within 48 hours. Send a donor engagement survey. Do we know which communication channels these donors prefer? Send a donor engagement survey.
Tech Soup
MAY 26, 2011
StartSomeGood's funding model is based on a tipping point model instead of an "all or nothing" model like Kickstarter. The tipping point model provides security to donors by ensuring that fundraising goals will be met that can deliver on the promised funding goals.
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Connection Cafe
AUGUST 13, 2012
How do you measure the impact of motivating and activating your network offline or via word of mouth and the direct or indirect influence social media efforts are having? Does social media influence their “offline” behavior/engagement toward your organization? Surveys: Basically, ask people again. Use actual surveys.
Beth's Blog: How Nonprofits Can Use Social Media
MAY 12, 2011
Travis Manzione shared some preliminary data from a survey of over 2,000 grantees from 9 foundations about foundations and grantees social media usage. For the most part, foundations are using social media as a one-way communications tool about their programs, not for interaction. It is just getting underway both online and offline.
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 8, 2011
I used a brief pre-survey where I was able to collect information about success stories, challenges, and current social media usage. The survey asked participants to share a story that illustrates how social media has brought value to their organization. The survey asked participants to share their great social media challenges.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 15, 2011
grist.org’s key results are: Footprint: The reach of their activities, both online and offline. We view our social media channels as a fun on ramp to our ladder of engagement. The grist.org uses a combination of tools to measure along the ladder of engagement, including Google Analytics, surveys, and real-time monitoring tools.
NTEN
FEBRUARY 17, 2010
Research into both the "Wired Wealthy" and other consumers shows they visit organizations' websites before donating regardless of whether the gift is given online or offline. In 2009, Convio's clients alone used the online channel to raise more than $921 million (up from $777M in '08), send more than 3.8
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