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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago.

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Fundraising Planning Guide, Calendar, Worksheet, + Template

CauseVox

Between all the events , phone calls and mailings your plan can bring you and your team back to the most important activities. The downloadable spreadsheet includes a sample, along with a blank template for you to use for your own plan. After all, fundraising professionals don’t simply rely on direct mail anymore.

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How can nonprofits leverage digital technology to increase giving?

ASU Lodestar Center

On the other hand, direct mail decreased by 26 percent. For example, a nonprofit raising funds for childhood cancer research may see that the majority of its donors are mothers under 40 years old. Programs such as Constant Contact and Mail Chimp have built in coding to do this.

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Fundwriter.ai 101 – Can A Robot Write Better Than You?

The Fundraising Authority

Fundwriter further trains this AI using nonprofit-specific writing samples from websites to appeals to proposals to social posts. Appeal – Research Centered This appeal is trained on samples from research-related appeals, but it can work for any organization. They met Dr. Marootian, an expert surgeon who would remove the cancer.

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How to Start a Nonprofit: 12 Essential Steps for Success

Bloomerang

For example, perhaps your idea for creating a nonprofit focused on raising funds for children fighting cancer started with one family’s need for support in a challenging time. You can apply for an EIN online , or by mail or fax. Explore Bloomerang’s sample job descriptions for positions like major gift officer and development director.

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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

And perhaps your next tweet or mailing. While nonprofits often personalize direct mail campaigns—based on giving history, interests and past actions—that approach isn’t always carried over to their email campaigns. Helps data integrity (verify mailing address; find out interests). #3 I’m then more likely to read your next email.

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Securing Your Patients’ Next Gifts with Donor Welcome Kits

Connection Cafe

Possible questions include the following (*also see the end of this article for a sample survey): a. Sample survey: . I received a mailing from the Foundation . Cancer/ Oncology . What prompted the first gift? What areas of the foundation’s mission most interest the donor? Please check all that apply) . Surgery .

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