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12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

Third, the declined use of cash worldwide for purchasing goods and services is continuing and soon new payment systems will become mainstream for making charitable donations. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Source: 2017 Benchmarks Study.

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Guide to Blackbaud Fundraiser Performance Management

DNL OmniMedia

These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. You can create systemic processes to overcome that challenge across your entire team. Have you allocated enough funding to support the stewardship efforts that have had the highest rate of success in the past?

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Counting on Success? Focus on Event Fundraising Analytics

Connection Cafe

At first this convenient numeral system that included simple combinations of digits and a zero (0, 1, 2, 3, 4, 5, 6, 7, 8, 9) interested mainly mathematicians. Over time, we’ve isolated certain benchmarks that provide clues to the health of an event. Common peer-to-peer benchmarks include the following: Repeat attendance.

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Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

To establish benchmarks for measuring success of our design efforts. Once we’ve set the timeframe, we then start digging into the data to answer some key questions: What are some benchmark stats for improvement? People who leave the site (bounce rate). To understand how visitors interact with the site. Methodology.

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Create the ultimate nonprofit email newsletter

Get Fully Funded

If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. A system like Constant Contact complies with U.S. Lots of stats and facts. You’ll see your engagement rate drop and unsubscribe rate climb. Comment on your blog post.

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Tracking Social Media Engagements and Conversions for Your Nonprofit

Classy

Across platforms, you should be tracking social media engagement rates and conversion rates. Engagement Rate. Commenting on a post is better because it shows the system that they took more time to add content of their own. Why and How to Measure the Engagement Rate. Benchmarking Your Engagement Rate.

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Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. What did you learn?

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