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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

Read on to discover new ways to generate non-dues revenue, including actionable case studies. Data is key to optimizing non-dues revenue Data plays a pivotal role in driving success for associations, particularly when it comes to non-dues revenue generation. We’ve also seen a shift in how associations approach affinity programs.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters.

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Google’s AI Search Experience: What advertisers need to know

M+R

Earlier this month, Google began rolling out their generative AI experience in search to everyone in the US. If you’ve Googled, well, anything lately, you’ve probably seen Google’s generative AI experience, aka an AI-generated answer at the very top of the search page (above ads and organic results). What is this?

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. In this example, @Codeorg features their logo with an inspirational quote from a supporter: Statistics and fact graphics also work well on Twitter. Follow back those that support your nonprofit.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Let your supporters know year-round that tribute gifts make great birthday gifts too. A public search has a way of getting in front of new eyes, thus new donors and sponsors.

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6 Signs Your Nonprofit Needs a New Website

Nonprofit Tech for Good

According to M+R Benchmarks , half of nonprofit website traffic comes from mobile and tablet users. Most generations of donors are now comfortable making donations on a nonprofit’s website. The Wired Impact platform includes nonprofit-specific features as well as personalized marketing support whenever you need it:

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Virtual Holiday Fundraiser Ideas

AccelEvents

Look for an event platform that has live chat features and event venue spreads , as well as tools for event brands, such as analytics tools, silent auction, raffle ticket offers, customer service, and ticketing and registration support. When hosting a physical challenge, be sure to hit a benchmark that you want participants to hit.

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