Benchmark email Headline Test 
Pamela Grow
JUNE 28, 2023
It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. Test your subject lines. billion by 2025.
M+R
MAY 31, 2024
This new add-on to the Google Ads interface can help recommend keywords and headlines to improve campaign performance. Fans of this year’s Benchmarks will recall that an increasing number of nonprofits seem to already be experimenting with this format, and that we think it’s a major factor in the strong ROAS we reported for display ads!
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M+R
JUNE 22, 2021
June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .
Nonprofit Tech for Good
MAY 25, 2024
While the big names like The Red Cross and Make a Wish have the headlines and the brand recognition, most nonprofits are bootstrapped organizations filled with passionate workers and volunteers doing what they can with limited resources. According to The Urban Institute, there are roughly 1.8 million nonprofits in the U.S. ,
Get Fully Funded
AUGUST 1, 2022
One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. The right nonprofit email newsletter format. Your regular email (e.g.
Care2
AUGUST 22, 2013
Online advertising, your email list, etc.). Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Look for opportunities to test different calls-to-action and other key content that is important to your organization. Send 2-3 emails each month. How you will reach your target audiences?
Care2
JANUARY 15, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.
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