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Top Tips for Creating Powerful Peer-to-Peer Fundraising Email Communications

sgEngage

The following tips come from an email communications workshop I presented with peer-to-peer fundraising experts from Susan G. Understand your audience. To communicate well, it’s important to understand the typical person in your target audience (their interests, demographic information, etc.). Overall strategy . Email timing

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. So, utilize all that great information in your database to deliver the right email message to the right audience. Examples and practical tips to live by. Analyze the stats of previous emails.

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Nonprofit Storytelling: The Quick and No-Nonsense Guide

Bloomerang

It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. Storytelling makes it personal and transforms the heart and mind of your target audience by showing them why something is important, instead of just telling them. Prompt action from your audience .

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14+ Excellent Nonprofit Annual Reports

Whole Whale

We especially love how they paired a full-page image of a student with key stats that support the organization’s overall mission, a mix of showing and telling. No cumbersome download required, this report knows its audience by calling out important impact efforts without bogging down the casual user with superfluous detail and text.

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Lives are Changed when #bigkidsgive and how you can rock #GivingTuesday Next Year

Connection Cafe

While these stats show that this national day of giving has struck a chord in people internationally, it’s the stories from #GivingTuesday that truly inspire us. Camp Kesem empowers college students across the United States to create a free, life-changing one-week summer camp experience for children affected by a parent’s cancer.

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13+ Lovely Valentine’s Day Fundraising Ideas and Strategies for 2022

Whole Whale

To put this into context, here are some stats around other (non-Christmas and non-Thanksgiving) holiday spending: Mother’s Day: $23.6 The May holiday might call to mind breast cancer awareness or newer contenders like #EveryMotherCounts. Pro-tip: try using a tool like Canva’s card maker to create these. Mother’s Day.

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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . So, getting your story in the news is still a worthwhile strategy, particularly if your nonprofit is young and needs a bigger audience. But how do you land a news story?

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